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Adland's top retail shops, as identified by our A-list 2009 questionnaire.
Are ad agencies geared up to deal with the coming phenomenon of retail digital media, Bhavna Mistry...opportunities thrown up by digital retail media, will the in-store TV brief go to ad agencies, or DM and sales ... , it opened a US office. Whetham is unequivocal: "Content is key." Eric Siereveld, the director of retail ... -of-purchase channels. Meanwhile, the work is being eyed by DM and sales promotion shops, who view digital retail ...
distinctive campaigns develop with artists in the retail industry - Gabriella Cilmi performing a live acoustic ... performing live for more than 400 retailers at Sony's London headquarters. Headway has certainly been made in terms of brand and band collaboration, showcasing to both retailers and the music industry how ...
BP has appointed TBWA\Manchester to the £3 million direct marketing account for its BP Retail...'s portfolio of retail brands, BP Connect, Wild Bean Cafe, M&S Simply Food and BP's Nectar loyalty scheme ... will be to develop a campaign promoting BP's retail environment. The incumbent agency is Orckid. BP has also previ ... Advertising, is unaffected. Karen Pemberton, the UK marketing communications manager at BP Retail, said: "We ...
Vodafone has called a review of its integrated retail advertising account....UK retail stores. Vodafone's retail account is currently handled by The Marketing Store, which won the business in 2007 after a review. The telecoms company's most-recent retail activity included the launch ...
NBNK Investments, the financial vehicle launched last year with the aim of building a new UK retail
Mercedes-Benz Retail Group, the largest official retailer of Mercedes cars in the UK, has appointed
The Swedish household appliance manufacturer Electrolux is reviewing its pan-European retail...of the Electrolux headquarters in Stockholm. Creative on the retail account covers ads designed to drive customers into electrical retailers to buy products, rather than broader brand advertising. Electrolux currently uses the Lowe Worldwide retail division, Rivet, to create its retail advertising. Lowe also ...
LONDON - Orange has appointed Iris to handle its UK in-store retail sales promotion and marketing...The account was previously held by BD Network. The win will see iris launch retail marketing campaigns over the next two years and experiential and instore activity within Orange stores ... pitching process, we are delighted to have chosen iris to be our sole agency for our retail marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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