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Budgens gives pounds 3m retail campaign to Da Costa and TMBG Business

The Media Business Group has scooped an estimated pounds 4 million worth of new business, picking up the supermarket chain, Budgens, and the animal welfare charity, the Blue Cross.

Media: Rocket appointed by fashion retailer Pumpkin Patch

Rocket has been appointed to handle communication planning for the children's fashion retailer

French Connection strays from Beattie for new brief

LONDON - French Connection is in talks with Yellow Door, a specialist retail ad agency, about a...The talks signal the first time the fashion retailer has stepped outside of the long-standing relationship between its chairman, Stephen Marks, and Trevor Beattie, the Beattie McGuinness Bungay founder. The decision is understood to be linked to poor ongoing sales performance, which saw French Connection's pre ...

And in the real world... BP, Reckitt Benckiser, retailers, Aer Lingus and more

in December last year. Source: Financial Times Retailers have reported the first sales uplift for more than a year, according to CBI's Distributive Trades Survey. Forty-four per cent of retailers posted ...

LIVE ISSUE/BOOTS: Boots’ own-labels set to take on cosmetics giants - The retailer wants

understand its solid, no-nonsense retail values....understand its solid, no-nonsense retail values. We may just have to think again. L Oreal ... . But then Boots is predominantly a retail business - it sold its pharmaceutical production arm some years ago ... . As a retailer, Boots is heavily dependent on own-label merchandise. According to the retail ...

JWT Pakistan wins Vaseline and Ideas by Gul Ahmed accounts

, a local retail lifestyle brand....JWT has been chosen as Vaseline's creative agency, following a pitch against Lowe Rauf and Ogilvy Mather. The agency will handle the brand s body lotion product range. Ideas By Gul Ahmed, a sub brand of Gul Ahmed, is an established retail lifestyle brand in Pakistan whose product range ...

PERSPECTIVE: Time for the Body Shop to accept it’s not all that radical

customer communications, our product offer, retail offer and all aspects of retail effectiveness....customer communications, our product offer, retail offer and all aspects of retail effectiveness ... as Boots. More brutally, its USP has been eroded by other establishment retailers and by newcomers ... sees itself as the cheeky upstart taking on the giant retailers, and plans to embrace a media ...

Specsavers TV work uses artist to break with product-led field

Specsavers Optical Group is raising the creative stakes in the UK s optical retail market with a...Specsavers Optical Group is raising the creative stakes in the UK s optical retail market with a pounds 2 million TV campaign starring the wildlife artist, David Shepherd. The film, in which Shepherd talks about the importance of good eyesight to a painter, marks a significant departure from ...

Debenhams and Arcadia plot DM push for new credit cards

of an impending retail recession. Both companies are enlisting direct marketing agencies to help them launch...about the launch of its Arcadia-branded credit card. The retailers' new strategies come at a time when many commentators are warning that the UK is moving towards a retail-led recession. According to CBI figures for April, UK retail sales fell at their fastest pace for almost 13 years, with 46 ...

DFGW accents Co-op price offers

Duckworth Finn Grubb Waters has unveiled its first work for Co-operative Retail Services since...Duckworth Finn Grubb Waters has unveiled its first work for Co-operative Retail Services since winning the pounds 7 million account from J. Walter Thompson Manchester in April (Campaign, 4 April). The campaign, which breaks at the end of this week, consists of two different elements. The main TV campaign ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.