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DraftFCB wins retail brief for Starbucks

The brief comes as Starbucks bolsters its 18-year relationship with Kraft Foods in the US. This includes firming up a contract to distribute its coffee products to retailers across the UK and Canada. DraftFCB is believed to have won the brief through its place on the Kraft Foods roster in the US ...

Partners BDDH scoops Co-op’s retail business

-op retail account, which was previously split between the two pitching agencies - Partners BDDH handled the Co-operative Wholesale Society and Duckworth Finn the Co-operative Retail Society. New work ... between Partners BDDH and New PHD, has won the media strategy for the pounds 10 million Co-op retail ...

AMV group in talks with Clark & Taylor to build retail clout

The Abbott Mead Vickers group is understood to be in takeover talks with Clark s business two months ago.

and knows how to use advertising to combat retail challenges. Amanda Hall meets the chief executive

Agencies selling to Eric Nicoli, chief executive of United Biscuits, are preaching to the converted. For Nicoli landed the top job at the pounds 1.2 billion branded foods empire that is home to McVitie s, Penguin and Hula Hoops via the marketing route. He knows the ad business, likes it, believes it...

Delaney Lund lands creative account for online wine retailer

retailer, ChateauOnline, without a formal pitch....Delaney Lund Knox Warren has picked up the pounds 2 million creative account for the online wine retailer, ChateauOnline, without a formal pitch. The site, which offers wine for up to 30 per cent ... in retailing. Mark Lund, chief executive of Delaney Lund, said: I see a huge potential market ...

First Quench drinks retailer calls review of advertising tasks

First Quench, the parent of drinks retailers including Thresher and Victoria Wine, is holding a...Cell and Soup. The media incumbent is MindShare. The off-licence group, the UK's 20th largest retailer ...

NEWS: Whitbread/Private Eye deal results in Lord Gnome Bitter

between the brewing and retail giant and Private Eye magazine....One of Whitbread s small roster agencies has succeeded in brokering a unique marketing venture between the brewing and retail giant and Private Eye magazine. HBA Advertising acted as go-between for the initiative which has resulted in the launch of Private Eye Lord Gnome Bitter in the Whitbread ...

NEWS: Co-op stores opts for branding drive

Co-operative Retail Services, the second largest co-operative retailer, is adopting an aggressive...Co-operative Retail Services, the second largest co-operative retailer, is adopting ... for its four chains. The retailer, a sister company to the Co-operative Bank, has 530 food stores ... century as an ambulance society to run any ailing Co-operative retailers. ...

RPM3 fights off BDS and Robson Brown to land £3m Greggs

RPM3, the specialist retail agency, has won the Greggs above-the-line account with a brief...that retail expansion is on target, with 17 net openings in the current year giving us a total of 1,161 shops ...

Harvester introduces 'junior chef' ads

Restaurant brand Harvester has launched a TV, digital, social media and retail campaign showing a

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.