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What digital marketers can learn from DM

personalisation,' says Richard Marshall, founding partner of agency TMW. From a creative perspective, he adds ...

Marketing Direct: List Report 2009

that identify the cross-sell and up-sell opportunities,' says Blue Sheep managing director Richard Lee. Last ...

Information Commissioner calls for more data powers

LONDON - Richard Thomas, the Information Commissioner, has called on the government to extend his

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.