Strictly judge Alesha Dixon stars in Weight Watchers' £28m 'song' campaign
20 Dec 2011 | by Rachel Barnes
. It s the biggest expression of weight loss success we ve ever delivered." Richard Huntington, director ...
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Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric
09 Mar 2012 | by Ben Hall
8. Fiat 'house arrest' by Doner and Richards Group, Detroit 11,182 shares this week All time ...
Think BR: What Google believes will deliver success in 2012
19 Dec 2011 | by Richard Trinder
strategies together will deliver more successful marketing campaigns, writes Richard Trinder, industry leader.... In turn, they will reap ROI rewards against their brand metrics and sales targets. Richard Trinder ...
Man City's digital growth faster than other big clubs, claims exec
20 Oct 2011 | by Daniel Farey-Jones
sharing data with them, according to Richard Ayers, the football club's head of digital.
My Media Week: Ben Wood
11 Oct 2011 | by Hayley Pinkerfield
progress on two new business projects with Richard Morris, deputy MD, Carat. We work tightly with Carat ...
Viral View: The long idea of online video advertising
16 Sep 2011 | by Luke Aviet
Reality is back. X-Factor exploded onto our screens with its usual millions of viewers for the first episode of its all consuming run up to Christmas, while Richard Desmond s Channel Five has hurled its version of Big Brother at our consciousnesses with more than 2 million viewers a night and a host ...
Lewis views Vevo as the offer he couldn't refuse
08 Jul 2011 | by Maisie McCabe
, there was no point confirming it until he started. After all, gardening leave is something his former boss Richard ...
Generation 62.0: Digital planning for an aging population
31 Jan 2011 | by Richard Morris
and playing games, writes Richard Morris, deputy managing director at Carat....that the older generations are not being left behind. Richard Morris, deputy managing director, Carat ...
YouTube raids ITV for top marketer to bolster ad offering
07 Dec 2010 | by John Reynolds
The video-sharing website, which is owned by Google, has hired Richard Waterworth, currently director of platform marketing for ITV, in the newly created role of head of business and partner marketing. Waterworth joined ITV in March 2007 as brand controller of ITV Consumer. He was promoted to head of marketing ...
Mumsnet founder joins YouTube Award judging panel
08 Sep 2010 | by Noelle McElhatton
of Great Britain, Saatchi Saatchi director of strategy Richard Huntington, former Iris European digital ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
