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MEDIA: Number crunch - As advertisers and national newspapers set out to restore the Audit Bureau of Circulations as a credible trading currency, Andy Fry asks whether it can ever serve the interests of both

this position. CIA Medianetwork s Richard Britton wants greater transparency but insists that, we only want ...

Mail goes to TMD, Richard Cook looks at the status of direct marketing

If proof were needed that the media industry has evolved further and faster than most areas of advertising in recent years, it was found in last week s news of Royal Mail s pounds 20 million media review (Campaign, 21 November).

THE APG CREATIVE PLANNING AWARDS 1997: NEW PRINT CAMPAIGN

Director: Tim Ashton Art Director: Carl Le Blond Copywriter: Richard Russell Client: Compaq Computers...Gold Winner: Compaq computers Agency: Bates Dorland Planner: Vicki Holgate Creative Director: Tim Ashton Art Director: Carl Le Blond Copywriter: Richard Russell Client: Compaq Computers Product: Compaq brand The agency decided that advertising needed a new role to change ...

THE APG CREATIVE PLANNING AWARDS 1997: GRAND PRIX

Director: Tim Ashton Art Director: Carl Le Blond Copywriter: Richard Russell Client: Compaq Computer...Winner: Compaq Computer Agency: Bates Dorland Planner: Vicki Holgate Executive Creative Director: Tim Ashton Art Director: Carl Le Blond Copywriter: Richard Russell Client: Compaq Computer Product: Compaq brand The brief considered how planning helped find a novel way ...

THE APG CREATIVE PLANNING AWARDS 1997: NEW BROADCAST CAMPAIGN

Art Director: Richard Flintham Copywriters: Andy McLeod, Nick Gill Client: Volkswagen UK Product...Gold Winner: VW Passat Agency: BMP DDB Planner: Ivan Wicksteed Creative Director: Tony Cox Art Director: Richard Flintham Copywriters: Andy McLeod, Nick Gill Client: Volkswagen UK Product: VW Passat It was planning s relentless interrogation of Passat s designers ...

CRAFT: CRAFT SECRETS - How a Prague store became a war zone thanks to Virgin Vie/Emma Hall discovers how Quiet Storm created foam floods and deadly scents

it wanted to dramatise the difference between Richard Branson s cosmetics and toiletries brand, Virgin Vie...If you want to criticise department stores, do it in Prague. That s what Quiet Storm reasoned when it wanted to dramatise the difference between Richard Branson s cosmetics and toiletries brand, Virgin Vie, and the aggressive approach of traditional department store salespeople. Prague ...

PICK OF THE WEEK

. Writer Richard Warren, art director Tim Peckitt, director Mike Stephenson through the Paul Weiland Film...throat. Writer Richard Warren, art director Tim Peckitt, director Mike Stephenson through the Paul ...

FORUM: Is commercial radio right to moan about the BBC? - Is BBC Radio enjoying an unfair advantage over its commercial rivals by using BBC TV airtime to promote its wares? Should the advertising industry be concerned about this uneven playing field and w

BBC Radio s 75th anniversary celebrations have been an opportunity for the broadcaster to remind a grateful nation of the successful part it has played in all our lives over the past three-quarters of a century.

FOR THE RECORD

Sir Frank Rogers, the chairman of the Newspaper Publishers Association, is to step down at the end of the year after a seven-year reign. Stephen Grabiner, chief executive of United Newspapers, is to become the new chairman and Douglas Flynn, managing director of News International Newspapers, will be...

THE APG CREATIVE PLANNING AWARDS 1997: PUBLIC SERVICE/CHARITY/GOVERNMENT CAMPAIGN

: Tony Cox Art Directors: Andy McLeod, Richard Flintham Copywriters: Andy McLeod, Richard Flintham ... : Saatchi Saatchi Planner:Jez Frampton Creative Director: Richard Myers Art Director: Bill Gallacher Copywriter: Richard Myers Client: NSPCC Product: Children s Day 97 The planning ...

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