19 Dec 1997
| by RICHARD COOK
Consider this: in the summer of 1990, according to unprompted
brand-awareness indicators, the three best remembered marques in the UK
were Mars, Coca-Cola and National Power. The first two were harvesting
the fruits of decades of big-spending ad campaigns. And, because it was
the summer of a World Cup,...
19 Dec 1997
| by RICHARD KATZ
On 25 January, 160 million Americans will gather round their TV
sets for the football highlight of the season. Adland s finest will
eagerly scan the commercial breaks for the year s hottest commercials,
and NBC, which is broadcasting the event, will be laughing all the way
to the bank.
19 Dec 1997
| by ANNA GRIFFITHS
millionaire chairman and founder
(Campaign, 21 November). Richard Lewis, the managing director, confirmed ...
19 Dec 1997
| by STEFANO HATFIELD
over WCRS...
Richard Hytner returns to adland from the Henley Centre with Publicis.
The sigh ...
Butterfield leaves Channel 4
for Granada... Richard Eyre leaves Capital to run the ITV Network
Centre ...
19 Dec 1997
| by ALASDAIR REID
.
We are, of course, talking about Richard Branson s decision to sell his
Virgin Radio station ...
18 Dec 1997
| by RAYMOND SNODDY
mothers.
But we know who the real Santa Claus really, really is. It s Richard
Branson, of course ...
prosper.
Next Christmas, Richard Branson could silence the doubters by giving
Virgin Atlantic ...
there who refuse to believe
that Richard Branson is Santa Claus it is necessary in the cause ...
18 Dec 1997
| by AMANDA LUTCHFORD
%, with Richard Branson
retaining 20%.
Pearson, 40, was instrumental in signing Evans for Virgin ...
12 Dec 1997
| by RICHARD COOK
The cut-throat nature of news-gathering organisations is
legendary.
12 Dec 1997
| by DOMINIC MILLS
Mansfield s predecessor, Richard Eyre, for
landing him with a hospital pass as he disappeared off to ITV ...
11 Dec 1997
| by Danny Rogers,
, following news that Richard Branson has turned down Capital Radio’s bid for Virgin Radio and accepted..., will own 20%,
with 20% going to Richard Branson and his family trust, which is
providing pounds 20m ...