Search results for Richard Huntington

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FOCUS: HEALTHCARE PR - ’Lifestyle’ drugs seek a PR remedy. The Viagra debate has clearly shown why non-NHS medicines need good PR if they are to compete with prescribed brands. Robert Gray reports

ABPI head of media relations Richard Ley. The thing we should emphasise is that prescription ...

Judge and Jury: Why these cancer stories cause more harm than good

Stories of the success of the drug tamoxifen in treating breast cancer are another example of the press being over eager to report, causing heartache to sufferers, says Charlene Bargeron, managing director of Greenlines Healthcare Communications.

Agency change as merger talks fail

disagreements concerning proposed boardroom appointments at the merged company. Sir Richard Sykes, Glaxo ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.