Search results for Richard Huntington

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Measuring a brand's image against consumer experience

is a key driver of brand growth, concludes Richard Moss, executive vice-president, European brand ...

City Republic: Ford, Virgin Money and Google versus Yahoo!

in the money markets (which are supposed to have dried up). Northern Rock shares rose because Sir Richard ... in a billion in equity) but Sir Richard reckons the Virgin Money brand is just what Northern Rock needs ... to differ. You may recall that the last time Sir Richard went on a fishing expedition (for ITV) Sky ...

Nielsen reports 10% drop in direct mail volumes

Richard Marshall, business development director of Tullo Marshall Warren. BSkyB s 28% hike reflects its ...

Best festivals for brands

Richards, its head of sponsorship, Glastonbury looks for ties with brands that can aid its socially ... needed work, says Richards. This year it had music and other elements so that people weren t just ...

Smart backs Fortwo with multi-million pound integrated work

outmanoeuvres traffic jams and other urban driving situations. Richard Payne, marketing communications ...

Former Ford chief enters race for Jaguar and Land Rover

Aston Martin to a consortium led by Dave Richards, who heads up performance car specialists Prodrive. ...

Burton and Thomas teamed in VW's Golf campaign

LONDON - Richard Burton's famous reading of Dylan Thomas is used for the first time in an ad

Goodby beats four to win Hyundai creative account

the Richards Group in Dallas since 2002. It parted company with the automotive firm in February. Jeff Goodby ...

Ethnic Britain

launched a tool called Ethnic Origins, developed in conjunction with Richard Webber, visiting professor ...

PR agencies line up for GM's Gulf account

DUBAI - General Motors is expected to name a new PR agency for the Middle East within the next four weeks, after ending its three-year tie-up with Hill & Knowlton.

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.