to remove filtersSky creates retail position
04 Aug 2009
Richard Thompson, formerly direct marketing controller at Sky, has been handed the new role of head
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Direct marketing and sales promotion leagues 2010
30 Mar 2010 | by Richard Abbott
departments demanding ridiculous rate cuts or termination of contracts,' says Richard Perry, chief operating ... . Chairman David Bell, CEO Richard Glasson. Privately owned. No specialisms disclosed. Clients include ... Founded 1928. Chairman Richard Faber, CEO David Steele. Privately owned. DM 40%, other 60%. Clients ...
Marketing Direct: List Report 2009
24 Feb 2009 | by Noelle McElhatton
that identify the cross-sell and up-sell opportunities,' says Blue Sheep managing director Richard Lee. Last ...
Contact Centre top tips for marketers
24 Nov 2008 | by Richard Abbott
LONDON - A septet of contact centre professionals give their advice on how to get the best out of outsourcing and reveal how their companies manage to act as direct extensions of a client's brand
LG hires former Vodafone chief Chambers
02 Oct 2008 | by Fiona Ramsay
Richard Broadbent. Chambers was credited with making digital marketing a key focus for Vodafone ...
Marketing's Top 100 Direct Mail advertisers 2008
01 Oct 2008 | by Richard Abbott
LONDON The economic downturn, cheaper direct channels and pressure from the green lobby has led to a 6% drop in direct mail spend, but brands are getting better at the art of targeting.
Capital One plunges down list of biggest direct mail spenders
30 Sep 2008 | by Richard Abbott
LONDON - Capital One has slashed its spending on direct mail by 83%, according to the latest media spend data.
The Marketing Profile: Tom Hings of Royal Mail
30 Sep 2008 | by Alison Donnelly
-collecting, cinema Holiday destination: South Africa Last book read: The Secrets of Success at Work, Richard Hall ...
Sainsbury's ban on non-roster field marketing reps 'not fully enforced'
12 Aug 2008 | by Richard Abbott
LONDON - Sainsbury's is failing to enforce its controversial decision to ban non-accredited field sales reps from its stores, according to industry experts, leading them to suggest that the grocer could be forced into a rethink.
Direct marketing: It's all in the mix
10 Jun 2008 | by Robert Gray
in front of the TV. Richard Higginbotham, head of marketing at marketing services provider CDMS, believes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
