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Unilever tops 2012 Marketing Society Awards nominations

by Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ...

When social media turns bad: dealing with negative comments

was Richard Huntington, strategy director at Saatchi Saatchi, who tweeted that he thought they 'spoilt the viewing experience'. Nonetheless, Huntington warns marketers against listening to instant social ...

Engine Group does 'pop art' cover for this week's Marketing

aisle. The Engine cover team comprised Aldridge together with Richard Donovan, senior art director ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

year. Richard Brooke, communications buying manager at Unilever UK and Ireland, the UK's third ...

American Express backs C4 'Hidden Talent' documentary series

The Hidden Talent documentary series, which will air in the coming weeks, was co-created by Amex and production company Silver River. Hosted by Richard Bacon, it will explore the hidden talents of ordinary people, including language learning, opera singing and free diving. Viewers will also be able to take ...

RBS brand director Smith departs in group marketing restructure

/NatWest head of marketing communications Richard Blyth is also to leave the business. An RBS spokesman ... is ongoing. As result of that review, both Charlie Smith and Richard Blyth left RBS in February to pursue ... and marketing planning Richard Cole, who departed for bookmaker Ladbrokes in August. ...

Tesco boss Richard Brasher to chair Marketing Society Awards judging

Tesco UK & Ireland chief executive Richard Brasher has been unveiled as the chair of the judges

Brand Builder: Virgin Money

If there is one brand that can be relied on to strike up a fanfare, it is Virgin. Yet the roll-out of Virgin Money as a high-street chain posed a question: are consumers really willing to cheer and holler in welcome of a new bank? Of course, Virgin founder Sir Richard Branson could not resist a PR-heavy launch ...

Helen Edwards on Branding: Virgin modesty

Sir Richard Branson's brand escapes public anger because it understands the nation's petty envies..... Sir Richard Branson is a banker now, through Virgin Money's acquisition of Northern Rock, though ...

Virgin Money in talks to take over Newcastle United shirt sponsorship

Northern Rock ended its sponsorship deal with the club just days before the Government-owned bank was sold to Richard Branson's Virgin Money. The contract runs out at the end of the Premier League season in May next year. It is thought that the Northern Rock deal with Newcastle United was worth around ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.