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Swatch

? We asked Shaun Moran, creative director of LIDA, which works for Signet and Ernest Jones, and Richard ... '. RICHARD EXON, Chief Executive of RKCR/Y R Swatch feels like an artefact from recent history. A plastic ...

Biggest brands: Top 100 advertisers 2008

on year and that will continue,' she said. Richard Brooke, communications buying manager, Unilever UK ...

Marketers build brand 'me' to promote their careers

-nonsense Yorkshirewoman has successfully out-manoeuvred rivals such as Richard Branson, perhaps the most visible example ...

Tesco's discount gamble

but are cheaper than branded products, and include Packers Best teabags and Trattoria Verdi pasta. Richard ...

Thrift usurps green at top of the new consumer agenda

their green credentials. Richard Hudson, marketing director at BMW UK, says that advertisers such as BMW ...

Power 100 Marketers of 2008: 1-50

. Richard Brasher, Tesco i B While Tesco's colossal marketing spend has helped propel it to a dominant ... Brother racism row and phone-in scandals on flagship shows Deal or No Deal and Richard Judy . Duncan ... profile. 42. Richard Tolley, Dairy Crest B Tolley's obsession with consistency and accountability ...

Power 100 Marketers of 2008: 51-100

. Marketing director Fagan has also focused on targeting the group's 15m Advantage card holders. 54. Richard ... over the broadcaster's marketing budget during any future cost-cutting exercise. 70. Richard Hudson, BMW B Richard Hudson has risen quickly through the ranks at BMW and this year became the car ...

Brand Health Check: Bang & Olufsen

time to each sale and then personally install your kit for you. DIAGNOSIS 2 - RICHARD WATERWORTH ...

McDonald's tops hated brands poll, while Beckham and Katona most loathed celebs

hated store - taking away some of its shine. Richard Perks, retail analyst at Mintel, says that while ...

Gucci puts focus on mid-range goods as sales downturn bites

with great care, said Richard Perks, director of retail research at Mintel. It s crucial to think long ...

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