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Coty reviews £14m media account

The brand is behind several fragrances including Kylie Minogue Darling, Celine Dion Perfume and the Adidas toiletries range as well as the Rimmel London range. It's Coty Prestige division houses the Calvin ... an integrated ad campaign for its Rimmel London range fronted by singer Sophie Ellis-Bextor and model Lily Cole ...

Capital signs Rimmel London as summer tour sponsor

LONDON - GCap Media's Capital 95.8 has signed make-up brand Rimmel London as a sponsor of its...the gigs. Listeners can text in the word "London" to enter a draw to win tickets to the gigs, Rimmel London gift packs or four VIP tickets that include a pre-gig pampering session and full Rimmel make ... out samples of Rimmel products in the local London regions hosting the gigs to further support ...

RMG Connect hires two for planning and creative work

O'Toole, who was working as a freelance planner, has more than 15 years' experience in below-the-line work and has previously worked at agencies including FCBi. He will lead strategic development across RMG Connect's client base, which includes Sky, Shell, AOL and Rimmel, and manage an integrated ...

Rimmel and Sugar in drive for aspiring models

LONDON – Rimmel London has signed as headline sponsor of Sugar magazine's annual model competition...from October 15. Sophie Lorge, marketing manager at Rimmel London, said: "The Sugar/Rimmel model ... . It allows Rimmel London to sample in an original and unique environment while associating with a synergistic ... by modelling agency ICM. This is the fifth consecutive year that Rimmel has sponsored the competition ...

Proximity London wins Best DM Agency at IPA BOBs

OMD was awarded Best Media Agency for its work on Hasbro Action Man, Vodafone, Rimmel London, Bakers Complete, Felix, Eurostar, Starbucks, British Heart Foundation, Yahoo!, Nissan, Apple iPod, Sony AIWA, Reuters, Columbia Tristar, Virgin Money, Virgin Trains and AA Loans, as well as its own UFO ...

BBH and W&K win IPA Best of the Best creative awards

. OMD was awarded Best Media Agency for clients Hasbro Action Man, Vodafone, Rimmel London, Bakers ...

OMD claims Best Media Agency at IPA BOB Awards

OMD was recognised for its work for clients Hasbro Action Man, Vodafone, Rimmel London, Bakers Complete, Felix, Eurostar, Starbucks, British Heart Foundation, Yahoo!, Nissan, Apple iPod, Sony AIWA, Reuters, Columbia Tristar, Virgin Money, Virgin Trains and AA Loans, as well as its own UFO research ...

Rimmel launches interactive TV sampling drive

LONDON - Cosmetics brand Rimmel has launched its second interactive TV campaign, as part of a data...from the above-the-line campaign featuring supermodel Kate Moss, the face of Rimmel. David Allan, marketing director at Rimmel parent Coty, said: "Building a database through sampling enables us to continue ... and target audience for Rimmel. This second campaign continues to collect competitive information ...

Rimmel interactive ad proves
a hit with Sky viewers

revealed that a recent Rimmel interactive campaign was the most successful in its history, with a response...The ad was created for Rimmel's Exaggerate Hydra Colour Lipstick by BMPtvi. Viewers were asked to answer a question about competitor's product in return for a lipstick. More than 50,000 lipsticks were ... of response rates, that has run on Sky Active to date." Details of the Rimmel case study ...

Stop Press

marketer, Anastasia Ayala, to a new role overseeing its Rimmel cosmetics brand on an international basis. As senior vice-president, Rimmel Global, Ayala will oversee Rimmel s marketing worldwide, and continue ...

 

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