17 Apr 2009
the opportunity to test drive the 308 CC and will receive a five star treatment, including a complimentary three ...
10 Jul 2002
| by Jennifer Whitehead,
The "See a Star Be a Star" promotion will be featured on 20m cans and bottles of Pepsi, and will be backed up with an advertising campaign featuring Britney singing 'The Joy of Pepsi' song.
Users visiting the pepsichart.co.uk website will be able to enter unique barcodes to claim prizes, ranging from ...
17 Jul 2009
| by Sarah Johnson
LONDON - Pop star Mika is launching a loyalty scheme on his website to allow fans to earn points
15 Oct 1998
| by DANNY ROGERS
Not content with scaling mountains and shooting dragons, cyber-babe
Lara Croft, star of the best...Not content with scaling mountains and shooting dragons, cyber-babe
Lara Croft, star of the best-selling computer game, Tomb Raider, is now
launching her own fashion range, Lara.
The character will feature in two merchandising lines. Larais a range of
club and streetwear including fleece jackets ...
31 Oct 1996
Star role...Star role
Insurance company Eagle Star is to recruit a director of marketing
communications as part of a drive to raise its brand profile. The
appointee will be responsible for advertising and brand development and
will report to marketing director Steve Wigzell.
Vodafone MD ...
04 Aug 2004
| by Ben Bold,
LONDON – Star Alliance, the airline consortium, has hired Harrison Troughton Wunderman...to develop Star Alliance's creative strategy. It will produce advertising, direct mail and digital marketing ...
.
ICLP will manage Star Alliance's data strategy, identifying the individual airlines' most valuable customers.
HTW already works on Star Alliance's brand communications strategy. Earlier this year ...
21 May 2004
| by Staff,
LONDON - The Star Alliance has shortlisted five agencies to pitch for the direct marketing account...business.
Last year Star Alliancehas hired FoxKalomaski to handle its £500,000 through-the-line account ...
arm, GroupM, following a review.
Other airlines in the Star Alliance include United Airlines ...
29 Nov 2005
| by by Julia Pearlman
its largest annual appeal, which aims to put stars on Christmas trees this year....The campaign is inviting supporters to "celebrate a life" by making a donation and writing a message to a loved one on a Children's Hospice Memory Star.
The money raised by the appeal will go ...
and in-memoriam fundraising manager, said: "Memory Star presents a beautiful opportunity for everyone ...
16 Sep 2004
| by Ben Bold,
Oneworld announced its counter-attack strategy to the Star Alliance's aggressive acquisition drive....from Star Alliance operators, which include Lufthansa, United, Air Canada and Singapore Airlines.
Star Alliance recently targeted members of the Oneworld airlines' frequent flyer schemes by offering ...
01 Jul 2008
Globrix, the property search engine, is launching an integrated campaign starring comedian Rob