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their talent base, the more credible their claims for integration become. We knew Robert Senior was a ...
everyone of the power of TV." Toby Roberts, the head of strategy at OMD UK, is rather more upbeat ... sledgehammer." MAYBE - Toby Roberts, head of strategy, OMD UK "I worry about its positioning. It has been ...
platform. So surely it's all systems go for iPad as an advertising medium? Perhaps, Robert Horler ... @haymarket.com NO - ROBERT HORLER, managing director, Carat "I think its impact will be minimal, at least in the short term ...
stuff Client: Robert Moss, head of marketing, Lastminute.com Brief: Waking people up to a whole new ...
Job: Chief executive, Publicis Modem - You've got five hours left before the world explodes. What do you do? Call Robert and book a table - if anybody will be serving as the world ends, it's The Wolseley. Round up the Guinea Pigs and the Wags and have lunch. - What's your best joke? Apparently ...
-executive director Robert Lerwill is appointed as his replacement. The subsequent announcement that Mainardo de ...
iPod most-played list? Kanye West, Bill Evans Trio, Elliott Smith, Robert Plant & Alison Krauss ...
." Meanwhile, Toby Roberts, the head of strategy at OMD UK, points out that the research seems to do two things ... positive of its effectiveness. Roberts concludes: "It is, of course, possible that people can describe ... . And it assumes in any case that advertisers want to cherry-pick breaks. Some don't." MAYBE - TOBY ROBERTS, HEAD ...
." ASSOCIATION HEAD - ROBERT KEITCH, CHIEF OF MEMBERSHIP AND BRAND, DIRECT MARKETING ASSOCIATION "More and more ...
ALASTAIR ROBERTS - HEAD OF CORPORATE DEVELOPMENT, ENDEMOL UK - How exciting are the Government changes to product placement rules and will they boost the commercial TV sector? We're very excited. Almost all other countries in the European Union are allowing product placement, so it seems like a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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