NSPCC 'NSPCC young witness support service ' by Kitcatt Nohr Alexander Shaw
12 May 2009
The NSPCC has produced a direct mail campaign aimed at increasing donations to the charity to fund
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Waitrose 'Waitrose Easter campaign' by Kitcatt Nohr Alexander Shaw
29 Mar 2010
In addition to drawing in shoppers, the campaign is also introducing a new partnership between Waitrose and Delia Smith and Heston Blumenthal. Selected MyWaitrose members will even receive a food hamper mailing which includes the ingredients needed to make Delia's rhubarb and ginger brulee. ...
BT 'BT infinity' by AMV
22 Mar 2010
BT has launched a multi-million pound campaign to advertise its new consumer broadband service, BT Infinity. The advert aims to illustrate the service's fibre optic technology which has a download speed of up to 40Mb. TV ads are supported by direct mail, press, outdoor and online activity. ...
Orange 'Samsung Solid Extreme' by Chemistry Communications
27 Feb 2010
The direct mail pack describes the handset's features with emphasis on its durability. The target audience is 40,000 individuals who work in construction, transport, retail, utilities and manufacturing. An email will also be sent out with a video of the mobile surviving a variety of accidents. ...
Intercasino 'tennis' by Isobel
17 Nov 2009
to the Aegon Masters Tennis Tournament at the Royal Albert Hall.
Zurich 'opt-in mailing' by Publicis Dialog
24 Aug 2009
Concerned that a quarter of its database had opted out of marketing communications, Zurich has launched a direct marketing campaign, created by Publicis Dialog, that tries to rectify the issue.
Mail-On-Sunday 'battle' by Bartle Bogle Hegarty
26 Feb 2009
The action is inspired by the oldest battle in time -- the battle of the sexes. We see two mammoth armies, men vs women, go to war against each other in a traditional movie battleground. The twist is, these are modern day heroes and heroines and their arsenal of weapons are everyday items peculiar...
Royal Navy Engineer Officer Challenge by Marvellous
30 Oct 2009
Marvellous has utilised mobile and digital media in its new work for the Royal Navy in a bid...The agency has created an iPhone app and Facebook widget which invites users to participate in challenges which give an insight into a Royal Navy career. After each challenge the player is presented ... is submitted to a leaderboard, with links to the Royal Navy website, or the Royal Navy Facebook page to find ...
Mr Right 'Jan Moir letter' by Beattie McGuinness Bungay
20 Nov 2009
Beattie McGuinness Bungay has written a letter to maligned Daily Mail columnist Jan Moir
Jessops 'Squirrel' by TBWA\Manchester
17 Aug 2009
Running with the strap line: "if only they'd gone to Jessops", the ad launched this weekend in the Daily Mail. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
