22 Oct 2009
The ad makes up part of a wider integrated campaign entitled "Welcome to the Family", which also runs across print, mobile, direct mail and online work which drives consumers to the website . ...
06 Jul 2005
| by Richard Roche, Head of media markets, Royal Mail
, California. One place that probably does not is Arizona, but that is exactly the place this mailing from....
As an ad aimed at those who want to break away from the bog-standard holiday spots, the mailing works ...
it has to offer. The unexpected location gives the mailing cut-through by keeping you guessing ...
.
Assuming it has been well-targeted, this is a simple but effective example of direct mail. It also supports ...
28 May 2008
| by Ed Kemp
Royal Mail faces further upheaval with the news that marketing director Alex Batchelor is to depart...for Royal Mail; its universal service, which allows consumers to post a letter anywhere in the UK for one ...
several unions. A potential domestic partnership deal between Royal Mail and London 2012 also now hangs ...
puts an end to the prospect of an agreement in the immediate future. Prior to joining Royal Mail ...
14 Mar 2012
| by Mark Thomson, Olympics and international director, Royal Mail
and international director, Royal Mail ...
05 Dec 2008
| by Sarah Crawley-Boevey
LONDON - Rapp has hired Colin Bradshaw from Royal Mail Marketing as the managing director of its...Bradshaw, who is currently head of data strategy for Royal Mail, will work closely with Thomas ...
ten years at Royal Mail in a number of roles including head of international products and as marketing ...
mail programme. Prior to that he worked at Lloyds TSB as a senior marketing manager. Funk, who joined ...
04 Sep 2008
| by Daniel Farey-Jones
LONDON - Royal Mail has successfully piloted an offering that delivers selected consumers a box...and a sweatband from Nintendo Wii as well as a Clubhouse Lounge offer from Virgin Atlantic. Royal Mail ...
productions at Royal Mail. Royal Mail has created the offering by teaming up with Matter Media, which ...
bears some unobtrusive Royal Mail branding. The mail operator has carried research with recipients ...
29 Feb 2008
| by Alex Donohue
LONDON - Annual performance figures for Royal Mail have been criticised by Postwatch, the industry...Royal Mail s first-class delivery rate for the first nine months of 2007 was 83%, which was 10 ...
in Royal Mail missing out on 10 of its 12 annual licence targets by the end of the year, which would make it the worst annual performance by Royal Mail since 2003-2004, when the company missed all 12. The watchdog ...
02 Apr 2008
| by Kate Nettleton
LONDON - The Royal Mail has confirmed it will retain Omnicom’s Abbott Mead Vickers and Proximity...Royal Mail will also retain Wolff Olins to handle brand development. AMV BBDO fought off ...
of brand marketing at Royal Mail, said: We are delighted to have finalised our above- and below ...
of Royal Mail as it continues to meet the challenges of a fully competitive postal market ...
31 Jul 2009
| by Ben Bold
LONDON - Royal Mail has appointed Paul Murray as a non-executive director....and telecoms firm Thomson, Knowledge Peers and Tangent Communications, will chair Royal Mail's audit and risk ...
director at broadcasting firm Carlton Communications. Donald Brydon, Royal Mail's group chairman, said ...
industries and his experience of regulated, competitive markets, will be an asset to Royal Mail ...
10 Aug 2007
| by Ben Bold
LONDON - Royal Mail workers have suspended today's planned strike action following a meeting...The agreement is the first sign that the deadlock, over Royal Mail s rejected offer of a 2.5% pay rise and plans to modernise, could end. At the meeting, which was attended by Royal Mail chairman ...
briefings, unless jointly agreed. During the period Royal Mail agreed not to take any executive actions ...
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