17 May 2010
proper holiday?". The project is also supported by a direct mail and email campaign. Video 1 -Wavepool ...
06 Jul 2005
| by Richard Roche, Head of media markets, Royal Mail
, California. One place that probably does not is Arizona, but that is exactly the place this mailing from....
As an ad aimed at those who want to break away from the bog-standard holiday spots, the mailing works ...
it has to offer. The unexpected location gives the mailing cut-through by keeping you guessing ...
.
Assuming it has been well-targeted, this is a simple but effective example of direct mail. It also supports ...
14 Mar 2012
| by Mark Thomson, Olympics and international director, Royal Mail
and international director, Royal Mail ...
05 Dec 1997
| by GRAHAM KING, creative director at Marke
I could say the same of the TSB mail pack. This really does smack
of an art director let loose ...
22 Dec 2010
| by Ed Owen
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct...In October, the Royal Mail asked regulator Postcomm to approve a price hike for business clients ...
the proposal, which would see bulk prices rise by some 7% in the second quarter of 2011. The Royal Mail made a ...
by the Royal Mail.
According to James Campbell-Clause, head of sales and marketing at post brokering firm ...
15 May 2009
| by Matt Williams
Critics have called for an end to the plans to part-privatise the Royal Mail, after the company announced ...
30 Mar 2000
| by JEREMY RIDGWAY, associate director of A
Business-to-business direct mail advertising picked up sharply in
January 2000 following the usual...Business-to-business direct mail advertising picked up sharply in
January 2000 following ...
month s 561
campaigns and 17% up on January 1999. Business mailings accounted for
24% of the 4132 ...
sending proportionately
more creatives to the same sized list.
Business mail s relatively low use ...
26 Nov 2004
WINNER
Title: Fly Eurostar
Media agency: Manning Gottlieb OMD
Media director: John Gittings
Account director: Glyn Shadwell
Creative agency: TBWA\London
Creative directors: Clive Pickering, Neil Dawson
Account planner: Michael Davidson
Marketing director: Greg Nugent
Client: Eurostar...
02 Nov 2009
| by Noel Bussey
: Financial Times Adam Crozier, the chief executive of the Royal Mail, was facing accusations of hypocrisy ...
: Daily Mail Tony Blair has held discussions with Tesco over a 1 million deal to help the company open ...
05 Nov 2004
THE CENTRAL LONDON CONGESTION CHARGING SCHEME