03 Oct 2006
| by Juliette Garside
Korean electronics giant Samsung is reviewing its £20m pan-European outdoor account, currently...-scope and IPM. Samsung is estimated to spend around 20% of its entire media budget on outdoor, and activity ...
owned by Kinetic holding company WPP, Samsung is one of its biggest separately held clients ...
is Samsung's global arrangement with MindShare. The appointment is via Cheil Communications, the advertising ...
03 Oct 2006
| by Juliette Garside
Korean electronics giant Samsung is reviewing its ú20m pan-European outdoor account, currently...-scope and IPM. Samsung is estimated to spend around 20% of its entire media budget on
outdoor, and activity ...
agencies owned by Kinetic
holding company WPP, Samsung is one of its biggest separately held
clients ...
is Samsung's global arrangement with MindShare. The appointment is via Cheil Communications ...
15 Apr 2009
| by Fiona Ramsay
LONDON - Samsung is attempting to break into the music battleground currently dominated by rivals...and Magistrates. In the US, Samsung is promoting its Samsung Mobile brand with the sponsorship of the Music As A Weapon IV Tour', a music, tattoo, and lifestyle festival, using it to showcase its Samsung Rant and Samsung HighNote mobile phones. Samsung has previously affiliated its brand with sports sponsorship ...
23 Apr 2007
| by Ed Kemp
LONDON - Samsung has renewed its worldwide sponsorship of the Olympic Games in a deal..., Lenovo, Manulife, McDonald s, Omega, Panasonic, Visa and Samsung. ...
27 Jun 2007
Samsung Electronics has announced a commercial partnership with pop band Girls Aloud as it seeks
28 Jun 2002
Samsung has appointed Vallance Carruthers Coleman Priest to create
below-the-line, sales promotion
26 Feb 2009
Samsung is going down the tried and tested route of using folk music in a telecoms ad. The 60-second TV spot, created by CHI Partners, promotes Samsung s G800 camera phone as the most creative and expressive way to convey your feelings for a loved one. It shows a man walking through a number ...
12 Aug 2009
| by Richard Wood
The latest advertising campaign for Samsung first aired on 4 July and coincides with the launch of the new mobile phone model in the Samsung range - the Samsung Jet. Samsung claims to have provided some ...
suggests it does not want to rest on its laurels just yet. The Samsung Jet is billed as a super ...
05 May 2005
| by Robert Gray
Samsung's £50m five-year sponsorship of Chelsea Football Club, announced last week, is an alliance ...
sponsorship ever signed by an English football club and Samsung's second-biggest after its sponsorship of last ...
, which looks set to continue, and Samsung hopes the association will make its brand appear sharper than ...
13 Jan 2010
| by Maisie McCabe
LONDON - Animal rights charity Peta has launched a campaign across London buses to highlight...with advertising sold by Transport Media, is the first part of Peta's 2010 push to get the Ministry of Defence to switch from Canadian black-bear pelts to faux fur. Peta says it can take the entire hide of a bear ...
behind to starve. Poorva Joshipura of Peta said the Ministry of Defence is "paying real money to maim ...