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Samsung, the electronics company, has appointed Poster Publicity to handle media planning
LONDON - Samsung is expanded its strategic alliance with fashion guru Giorgio Armani by rolling out...The two parties signed an initial agreement in September last year. Samsung s aim is to produce a range of luxury portable consumer electronics products. The new Armani/Samsung premium LCD television is the second product to spring from the collaboration, after a mobile phone was released last year. The Korean ...
Samsung, the Korean electronics giant, has appointed Palmer Hargreaves Mint to launch Samsung
LONDON - Samsung Electronics has signed a deal with chart topping band Girls Aloud to market...at present. Samsung began its partnership with Girls Aloud earlier this year by sponsoring the Dublin leg ... . Anthony Marsella, chief marketing officer at Samsung Electronics UK, said: We wanted to work ...
Samsung has been accused of ambush marketing at the Cricket World Cup by the International Cricket
Samsung, the consumer electronics manufacturer, has consolidated its 10 million UK media planning...-European assignments for Samsung. Its role was to plan and buy occasional projects that ran across Europe, the most recent of which was Samsung's "eurocities" outdoor campaign that ran in January. Initiative ... for Samsung will continue to be developed internationally by FCB. Cheil Communications works with Samsung ...
Samsung, the consumer electronics giant, has put its global brand agency Foote Cone Belding...Samsung, which competes against the likes of Sony and Nokia, has been conducting a review of its brand positioning. It is looking to replace its "DigitAll: everyone's invited" strapline with the aim ... of the international work for local markets. Cheil is a Samsung subsidiary. In May, Samsung consolidated its £10 ...
animal rights group Peta....plans were abandoned. Peta has worked with Burger King on animal welfare for eight years. ...
LONDON - Sir Roger Moore has paid for and appears in a Peta protest ad opposite Selfridges' food
Universal Music has struck brand partnerships with Lynx, Samsung and Topshop for a music download...if they spend £60 or more in Topman. The albums include a specially created compilation. Samsung ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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