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LONDON - Peta, the animal rights organisation, has urged Samsung to withdraw "the baa-studs" online...Kim. In response to PETA's letter, Samsung and The Viral Factory, which created the ad, said in a ... The ad, for Samsung's Smart LED technology, shows a flock of sheep, wearing LED lights, being herded around by sheepdogs into different shapes. PETA has written to the president and chief ...
LONDON - Animal rights charity Peta has called in long-term supporter Sir Paul McCartney for its...The charity has published comments by the former Beatle on its peta.org.uk website, deriding ... of his own fur-wearing days when he was a Beatle. This latest push by Peta follows the axing of a ... . It was reported at the time by the New York Daily News that Peta believed J-Lo's publicity team had put pressure ...
LONDON - Samsung has renewed its worldwide sponsorship of the Olympic Games in a deal..., Lenovo, Manulife, McDonald s, Omega, Panasonic, Visa and Samsung. ...
Samsung's £50m five-year sponsorship of Chelsea Football Club, announced last week, is an alliance ... sponsorship ever signed by an English football club and Samsung's second-biggest after its sponsorship of last ... , which looks set to continue, and Samsung hopes the association will make its brand appear sharper than ...
ad for animal rights group Peta, photographed by singer Bryan Adams....Frost, a well-known vegetarian, teamed up with Peta Europe to bare flesh for the campaign ... clothing collection. In the Peta ad, she stands naked next to the strapline "turn your back on fur". In recent years, Peta has protested against designers who still use fur by disrupting the catwalk and waving ...
The new campaign sees the former Playboy model Anderson bare her flesh again, this time on phone cards printed by China Telecom and Peta as part of its ongoing campaign against fur, which is also ... luxurious or fashionable about it," Anderson said. Anderson has also appear in other ads for Peta ...
LONDON - Chelsea and England footballer Joe Cole has signed a deal to promote Samsung cameras....for Samsung phones in June. The ad, created by Leo Burnett, featured his Chelsea teammates winding Cole up ... director of Samsung Camera, said: "Joe Cole is a gifted player with a hugely promising career ahead of him ... ." The new Samsung NV range includes the NV7 OPS, NV10 and NV3 and was developed following a two ...
LONDON - Electronics giant Samsung is planning to roll out a global marketing strategy aimed...divisions. The plans follow the hiring of Max Bonpain last November, as Samsung s head of UK brand ... partly through its two principal sports sponsorship deals. Samsung is a global IOC Olympic Games partner ... worth an estimated 50m, which began in 2005. So far, Chelsea shirts have carried the Samsung Mobile ...
LONDON - Samsung has hired CHI & Partners to create the first global brand-building campaign...McGuinness Bungay in partnership with Cheil Worldwide. Samsung has a 21.9 per cent share of the global TV ... to include TV, outdoor, press and digital activity. Mikah Martin-Cruz, who joined Samsung as its UK ... in 2005. However, Samsung has since used some of its regional roster agencies to launch specific products ...
LONDON - Samsung is looking to sign up music and film companies to provide content...loaded into a flash memory drive built into each device. Samsung is believed to be in talks ... . Samsung is planning to back the launch of the range with an integrated global campaign due to roll out later this year. In January, Samsung revealed plans to introduce a line of HDTVs with computer ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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