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JWT and Berlin Cameron lose out as Samsung switches creative to Leo Burnett....Samsung has handed Leo Burnett its global creative account, amid reports that JWT and Berlin ... on Samsung's global brand marketing campaign, roughly one-third of its overall marketing and advertising budget, which totals $600 million. Burnett's first task will be a campaign for Samsung's sponsorship ...
JWT and Berlin Cameron lose out as Samsung switches creative to Leo Burnett....Samsung has handed Leo Burnett its global creative account, amid reports that JWT and Berlin ... on Samsung's global brand marketing campaign, roughly one-third of its overall marketing and advertising budget, which totals $600 million. Burnett's first task will be a campaign for Samsung's sponsorship ...
LONDON - Samsung Electronics UK has drafted in Sony's former general manager of marketing, Mikah...Martin-Cruz has taken the top role at Samsung, where he is now head of marketing, following the exit of Anthony Marsella in June with no job to go to. Martin-Cruz left Sony in July after three years ... by former Vodafone head of brand Matt Coombe. He said Samsung aimed to 'build emotional connections ...
South Korean industrial giant Samsung has dissolved its 17-strong European marketing department...South Korean industrial giant Samsung has dissolved its 17-strong European marketing department ... . Samsung is trying to find European marketing director Hans Mastenbroek and his team of 16 alternative ... . The European headquarters in Brentford was set up in 1995 but now sits uncomfortably between Samsung s global ...
Samsung is offering up-and-coming bands the chance to provide the soundtrack to online and radio...second pair will be chosen on 20 June. The Samsung F400 has extensive music functions including Windows ...
LONDON - Samsung has renewed its worldwide sponsorship of the Olympic Games in a deal..., Lenovo, Manulife, McDonald s, Omega, Panasonic, Visa and Samsung. ...
at Samsung Mobile. Neal will take on the role of head of marketing and communications. Reporting to Mark
Samsung Electronics has announced a commercial partnership with pop band Girls Aloud as it seeks
Samsung has appointed Vallance Carruthers Coleman Priest to create below-the-line, sales promotion
Samsung's £50m five-year sponsorship of Chelsea Football Club, announced last week, is an alliance ... sponsorship ever signed by an English football club and Samsung's second-biggest after its sponsorship of last ... , which looks set to continue, and Samsung hopes the association will make its brand appear sharper than ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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