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Consumers use social commerce to validate purchases with peers

computer to the smartphone era people are connecting to their networks wherever they are." In San ...

Groupon buys data start-up Adku to boost personalisation

Details of the sale remain undisclosed but reports from TechCrunch have valued the acquisition at $10m. Adku already works with major ecommerce sites Amazon and eBay. It was founded a year and a half ago in San Francisco by three former Google engineers. Ajit Varma, co-founder and chief ...

Ebay backs social commerce with Facebook integration

Ebay announced at its Innovate Developer Conference in San Francisco yesterday (12 October), that it would be integrating Facebook s Open Graph functionality into its open commerce platform. This means merchants selling on eBay will be able to share their wares more easily with Facebook's 800 million ...

Google unveils Nexus One mobile phone

The highly anticipated launch of the smartphone by the search giant was unveiled at Google headquarters in San Francisco yesterday. The phone is Google's first official mobile phone device, built by manufacturer HTC, since it acquired mobile operating system company Android in 2005. Vodafone will be Google ...

Microsoft eyes $2bn deal to buy DoubleClick

The company, which has been majority owned by San Francisco-based private equity company Hellman Friedman since 2005, has appointed investment bank Morgan Stanley to oversee the sale of the business, which is valued upwards of $2bn ( 1bn). DoubleClick was acquired by Hellman Friedman for around $1 ...

Blogs on the run!

left many of them feeling they should ve bought a ticket to San Francisco where analysts were crowning ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.