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Consumers use social commerce to validate purchases with peers

computer to the smartphone era people are connecting to their networks wherever they are." In San ...

Groupon buys data start-up Adku to boost personalisation

Details of the sale remain undisclosed but reports from TechCrunch have valued the acquisition at $10m. Adku already works with major ecommerce sites Amazon and eBay. It was founded a year and a half ago in San Francisco by three former Google engineers. Ajit Varma, co-founder and chief ...

IGN launches series-led YouTube channel

The channel, called Start, is one of several funded by Google in a bid to introduce more professional content onto YouTube. Sega will be the channel's only advertiser in Europe during its first month. It will debut will five original weekly shows commissioned by IGN in San Francisco, of which ...

Zynga IPO values company at $7bn

The San Francisco-based company is reported to have sold shares at the top of its price range, having offered 100 million at the price of $10 yesterday, making it the biggest tech IPO since Google raised $1.7bn in 2004. Zynga, launched in 2007, has been held up as a Facebook business success story ...

Daisley quits Google for Twitter sales role

for Twitter UK, who relocated from the business in San Francisco to set up the UK office in May. Twitter ...

How creativity takes centre stage at Google

in the interactive creative experience that Vranakis honed in earlier days at WCRS and FCB San Francisco, as well ...

My Media Week: Kathleen Saxton

Company, as she works her way around the world of media sans BlackBerry service, lunches at The Ivy

Eurostar and Electronic Arts roll out UK promoted tweets

Wang, general manger of Twitter UK, who relocated from San Francisco in May and founded the London ...

Facebook partners with Spotify, Guardian, Indy and others for new social apps

Mark Zuckerberg, founder and chief executive of Facebook, took the the stage today (22 September) at the social networking giant's fourth f8 conference in San Francisco to announce that it was launching a "new breed of apps", including video, music, films, TV and books apps, alongside its new timeline profile ...

Twitter UK ads on course for October launch

in the region at the time. In recent months it has accelerated its efforts, relocating Tony Wang from San ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.