Unilever appoints R/GA to global deodorant brief
21 Feb 2012 | by Matthew Chapman
, San Francisco, London, Singapore and S o Paulo offices. Iris London's relationship with Unilever ...
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Procter & Gamble, Heineken and Diageo: who wins and who loses in direct brand deals with Facebook?
06 Mar 2012 | by Adam Woods
is foremost among these and now maintains offices in Sydney, San Francisco and Paris. Founder and chief ...
P&G brings back Old Spice guy as MANta Claus
08 Dec 2011 | by Loulla-Mae Eleftheriou-Smith
to consumers. In the video above, he features in a mock news report delivering weather to San Diego. Each ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
's, Kronenbourg and San Miguel brands. The group marketing director believes that 'big ideas' drive marketing ...
TBWA\Manchester creates first ad for Seven Seas
21 Sep 2010 | by Sara Kimberley
of the US and that the Golden Gate bridge in France San Cisco connects to Iceland. The film, which ...
Nurofen 'headaches' by Mother London
12 Apr 2010
-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans ...
Trading Places (19 Feb): This week's people moves in advertising, marketing and media
19 Feb 2010 | by Staff
Advertising BBDO has appointed Peter Sherman , the managing director of BBDO West in San Francisco and Los Angeles, as its managing director for EMEA. Reporting to Andrew Robertson , the president and chief executive of BBDO Worldwide, Sherman is effectively a replacement for William Eccleshare ...
And in the real world... Boots, Apple, European elections and more
08 Jun 2009
conference in San Francisco. Sources predict the phone will have double the memory of its predecessor as well ...
The Work: New Campaigns - The world
16 Jan 2009
the Italian car-maker with the campaign to free the imprisoned Burmese activist Aung San Suu Kyi. A former Nobel Peace Prize winner, Aung San Suu Kyi is conspicuous by her absence in a commercial produced ... rebels last year after six years in captivity. The final car, which should have carried Aung San Suu ...
Brand Health Check: Gap
27 Aug 2008 | by Jeremy Lee
Nearly 40 years ago, Doris and Don Fisher opened the world's first Gap store in San Francisco with the idea that they wanted to 'make it easier to find a pair of jeans'. It is a principle Mr Fisher, now Gap's chairman emeritus, says the firm is still committed to. Given Gap's recent disappointing sales and decision ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
