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Brands pledge to avoid promoting unhealthy products to kids online

, Unilever, Estrella-Maarud, Intersnack, Lorenz Snack-World, Procter Gamble, The Chips Group, Unichips, San ...

ISBA: Brands warned of need to make green-themed ad campaigns 'compelling'

Robert Senior, UK chief executive of SSF Group, urged advertisers to put a positive spin on messages about how they are addressing global warming. Consumers don t just want to see melting icecaps, he said. Senior added that SSF would be working with Act Now, a consultancy, based in San Francisco ...

Yahoo! faces lawsuit over Chinese human rights violations

. The prosecution case, which was brought by The World Organisation in San Francisco yesterday, states that Yahoo ...

Supermarkets under fire over cheap alcohol promotions

a pint for San Pellegrino bottled mineral water. Similarly, Asda ran a June promotion on Carlsberg ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.