to remove filtersShearer strikes Asda sport deal
24 Oct 1997 | by JOHN TYLEE
, but he will be featured in a George catalogue, using pictures shot by Publicis at London s San Lorenzo ...
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BMP4 adds US-type finish to California Raisins press work
31 Oct 1997 | by MICHELE MARTIN
BMP4 launches its first work for California Raisins next week with a press campaign that uses headline: Sprinkle the wrinkles. Ten recipe-based executions highlight the Californian origins of the product. They include Monterey festive brie, Golden Gate chicken stir fry and San Diego chocolate raisin ...
CAMPAIGN INTERNATIONAL: INTERNATIONAL GALLERY
26 Sep 1997 | by DAMIAN LANIGAN
. Country: US Agency: Saatchi Saatchi, San Francisco Client: Red Orb Entertainment Copywriter: Tom ...
REVIEW: Marketing and advertising news in the week’s press ..
29 Aug 1997 | by KAREN YATES
Dew in Europe through Abbott Mead Vickers BBDO - the San Francisco-based Goodby Silverstein, and J...PepsiCo has asked three agencies to pitch for its international 7-Up and flavoured beverages account. Presentations will be made at the company s head office by BBDO - which already handles Mountain Dew in Europe through Abbott Mead Vickers BBDO - the San Francisco-based Goodby Silverstein ...
ADVERTISING & PROMOTION: Pizza the action
17 Jul 1997 | by PATRICK BARRETT
Sharp Electronics has teamed up with San Marco Pizza in a joint on-pack promotion running...Sharp Electronics has teamed up with San Marco Pizza in a joint on-pack promotion running this summer. Over 1.5 million frozen pizzas will offer the chance of winning microwave ovens. ...
REVIEW: Marketing and advertising news in the week’s press
27 Jun 1997 | by MICHELE MARTIN
director. He succeeds Hayley Beale, who left this month to move to San Francisco. Cox joins in the middle ...
AMBIENT MEDIA: Seeing is believing - Virtual ads are the latest form of ambient media and could be the answer to problems caused by bans on tobacco and alcohol advertising. Ed Shelton looks at the developments
19 Jun 1997 | by ED SHELTON
of the leaders in the field. PVI has a contract with US baseball teams, the San Diego Padres and the San ...
D&AD AWARDS - BMP takes D&AD gold for Doritos
23 May 1997 | by STEFANO HATFIELD
-Packard babysitter in the TV commercials up to 30 seconds category; FCB San Francisco took a pencil for its Levi ...
REVIEW: Marketing and advertising news in the week’s press
21 Mar 1997 | by HARRIET GREEN
review. Lowes will open a full-service office in San Francisco on the back of the win. Its work ...
Heinz to boost spend to pounds 23m
20 Mar 1997
in the notoriously lean food market. He unveiled a series of measures to analysts in San Francisco on March ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
