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XM Satellite Radio has called a review of its $50 million creative account.
to TBWA\Chiat\Day in San Francisco....Omnicom's TBWA\Chiat\Day in San Francisco is understood to have taken the business, following a pitch against agencies including McCann Erickson, Leo Burnett, The Kaplan Thaler Group, and Strawberry Frog. McCann Erickson Italia had previously worked on the global advertising account ...
Universal McCann has appointed Steve Soldano (pictured) to the position of global managing partner on its Microsoft account.
Metro-Goldwyn-Mayer has hired the Palisades Media Group to handle media planning and buying for its $88 million domestic theatrical distribution division.
Goodby Silverstein & Partners has been handed the global creative duties for HP's Personal Systems Group, beating Publicis & Hal Riney in a pitch.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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