VIEW FROM THE TOP: Tyler Brûlé's back in business
31 Jan 2007 | by Robyn Lewis
in Afghanistan, where he was covering a story on M decins Sans Fronti rs. The incident left him hospitalised ...
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PharmaVentures plans campaign
31 Jan 2007
Golley Slater won a pitch against Northbank Communications to bag the account. PharmaVentures wants GS to improve its reputation as a thought leader via a media campaign targeting the B2B and specialist industry press. The company has around 40 staff and also has offices in Cincinnati and San ...
Gap to launch Banana Republic in the UK as it battles H&M
26 Jan 2007 | by by Daniel Farey-Jones
Gap Europe president Stephen Sunnucks yesterday said that Gap was bringing its US store brand Banana Republic to Europe and would open the first outlet in Regent Street in 2008. Banana Republic s focus is on quality, work-oriented clothing at a higher price point than Gap. San Francisco ...
The World: San Francisco - Omnicom looks at Chuck McBride start-up
26 Jan 2007
Omnicom is negotiating for a stake in a breakaway planned by Chuck McBride, the North American executive creative director at TBWA/Chiat/Day, and three other top creatives.
Yahoo! shares climb on news of product progress
24 Jan 2007 | by by Staff
SAN FRANCISCO - Yahoo! shares rose nearly 6% to $28.54 yesterday after the company said
Branding: San Miguel plugs premium status
24 Jan 2007
San Miguel, the Scottish & Newcastle-owned lager, is seeking to strengthen its standing as a...S&N has appointed Brandhouse, without a pitch, to develop a brand strategy for the lager, while an unnamed Spanish agency will revamp its packaging. A spokesman for S&N said lager brands need refreshing frequently because they operate in a crowded market. San Miguel's off-trade sales increased by 27 ...
Andrew Walmsley on digital: Digital potential mustn't be trivialised
24 Jan 2007
in 1995 by Craig Newmark in San Francisco. To get the list started, Newmark collected business cards from ... : in the San Francisco Bay area, a job ad costs $75; in New York, the price is $25. ...
San Miguel plugs premium status
23 Jan 2007 | by by Staff
LONDON - San Miguel, the Scottish & Newcastle-owned lager, is seeking to strengthen its standing...S N has appointed Brandhouse, without a pitch, to develop a brand strategy for the lager, while an unnamed Spanish agency will revamp its packaging. A spokesman for S N said lager brands need refreshing frequently because they operate in a crowded market. San Miguel s off-trade sales increased ...
Google to enter in-game advertising market with acquisition
23 Jan 2007 | by by Staff
of San Francisco-based Adscape Media.
Gap loses chief executive Pressler after a poor 2006
23 Jan 2007 | by by Joanne Payne
Robert Fisher, Gap s chairman and the son of Donald and Doris Fisher who founded the company in San Francisco in 1969, has been appointed interim chief executive. He had previously held a number of senior positions at the company, including chief financial officer and chief operating officer. Fisher ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
