to remove filtersMarketing Mole: Name that brand
06 Oct 2009
This clothing brand was founded by a Bavarian immigrant to San Francisco in the 19th century
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Lurpak drafts brand guide
08 Dec 2009
Consultancy Golden was briefed to develop a guidelines book and a bespoke font, Lurpak Sans. It has also created CGI models of the Lurpak butter block to ensure accurate replication of the trademark silver product in all activity. 'This is an important project for Arla,' said Thyth Jarvis, brand ...
Brand in the news - Audi
15 Sep 2009 | by Dan Bobby, Managing director, Dave
perspective. The font has gone sans serif, losing its spikes. It's still red, but you could argue it's a tad
San Miguel targets commuters with magazine launch
27 May 2009
San Miguel, the Spanish beer brand, is targeting commuters with the launch of a 16-page magazine
The week in marketing
27 May 2009
aid organisation Medecins Sans Frontieres has launched an awareness-raising campaign to highlight ...
Marketing Mole: Name that brand
19 May 2009
This internet company was founded in 1995 in San Jose, California, by Pierre Omidyar, who
Marketing Mole: Name that brand
12 May 2009
This fast-food chain's first restaurant was opened in San Bernardino, California, in 1940.
Doritos to run web dodgeball
05 May 2009
The activity coincides with the launch of a Doritos Flamin' Cheeseball variant. Visitors to the revamped site will be able to use the cannons, located in London, to take on 31 dodgeball teams. The winning team will receive £10,000 and be invited to play against US Dodgeball League champions, San Diego ...
Mark Ritson: 'ad-blocker' specs will kill our industry
01 Apr 2009 | by Mark Ritson
You might not have heard of it yet, but Prail Technologies is set to become one of the most famous companies in marketing. The San Francisco-based operation is about to launch a digital filter which, when attached to a pair of spectacles or sunglasses, eradicates any and all advertising messages. Yes, you ...
Digital & Direct brief: Collective develops campaign to chart journey
17 Mar 2009
agency Collective. The website will chart the journey, from San Francisco to Sydney, using webisodes
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
