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San Miguel, the Spanish lager brand, is switching its strategy to bolster its premium credentials....is telling the story of San Miguel from the perspective of vintage bottles and crates. The previous ...
Advertising Jaime Prieto , Y R EMEA chief executive, is leaving the agency to join Ogilvy Mather as director of global brand management, as part of a restructure of Y R's European operations. ( Campaign ) Miguel Bemfica , the chief creative officer at JWT Madrid , is to join McCann ...
for May. M S's next TV advertising push, sans Minogue, will kick off in the autumn and will be followed ...
Ramsay in the US. First public trials of the service began in 1998 in San Francisco, and it went live ...
The online video features thousands of tennis balls bouncing through the streets of suburban Wimbledon, like Fallon's ad for Sony Bravia set in San Francisco. It will be supported by a national press campaign, as well as radio, eCRM and experiential activity, with 10,000 branded tennis balls being ...
out in five or six cities around the world, with possible locations including Sao Paulo and San ...
's, Kronenbourg and San Miguel brands. The group marketing director believes that 'big ideas' drive marketing ...
The Chromebook, manufactured by Samsung and Acer, was unveiled yesterday at Google's I/O conference in San Fransisco by Sundar Pichai, vice-president of product management at Google, who claimed it was ushering in the new era of cloud computing. The computers, which go on sale in the UK on 15 June, run ...
tuning in to see was Simon Cowell. Viewing figures this year - sans Cowell - took a tumble ...
It will launch the product at its I/O developer conference in San Francisco. Invitations will be extended to owners of the Motorola Xoom tablet computer, with others able to join the service by invitation only, initially limited to US customers. Google Music will work in a similar way to Google Documents ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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