NEWS BRIEFS: Hewlett-Packard hires Publicis as ad network
20 Jun 2002
Hewlett-Packard has hired Publicis as its worldwide advertising network, with San Francisco
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Mark Ritson on branding: Intel's attitude does not compute
15 Feb 2006
Thousands of Apple developers and enthusiasts converged on San Francisco to learn about the latest developments and get an update on the year ahead from chief executive Steve Jobs. The crowd expected to hear another triumphant review and spectacular outlook and they were not disappointed. More ...
MARKETING MIX: Epinions to dump ’gun’ ads after viewer backlash
06 Apr 2000
based on colour? The ads are the work of San Francisco ad agency Goodby, Silverstein t seem ...
OPINION: PROFILE - Marian Rose, Head of marketing, NSPCC - New Marketer of the Year
28 Oct 1999 | by CRAIG SMITH
. In that case she ll have to make the most of the trip for two to San Francisco that she receives as a prize ...
Oracle hands pounds 62.5m global account to Grey
22 Jul 1999 | by ALEXANDRA JARDINE
advertising along with Los Angeles’s Think New Ideas, Young & Rubicam’s San Francisco office, and Bozell ...
PlayStation row erupts over Mac games software
14 Jan 1999 | by NEILL DENNY
Sony is considering legal action over an unlicensed product released for Apple computers which emulates its PlayStation console. US software manufacturer Connectix released the software at last week s Macworld conference in San Francisco. The Virtual Game Station costs dollars 49 (pounds 30 ...
AMBIENT MEDIA: Seeing is believing - Virtual ads are the latest form of ambient media and could be the answer to problems caused by bans on tobacco and alcohol advertising. Ed Shelton looks at the developments
19 Jun 1997 | by ED SHELTON
of the leaders in the field. PVI has a contract with US baseball teams, the San Diego Padres and the San ...
MARKETING TECHNOLOGY: IT and miss
14 Nov 1996 | by RACHEL MILLER
longer than many others . Peapod has linked up with stores such as Safeway in San Francisco ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
