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23 Jan 2007
| by by Staff
LONDON - San Miguel, the Scottish & Newcastle-owned lager, is seeking to strengthen its standing...S N has appointed Brandhouse, without a pitch, to develop a brand strategy for the lager, while an unnamed Spanish agency will revamp its packaging. A spokesman for S N said lager brands need refreshing frequently because they operate in a crowded market. San Miguel s off-trade sales increased ...
30 Jan 2004
| by Ben Bold,
LONDON - San Miguel, the premium beer brand, is set to play down its Spanish heritage in a bid...support for San Miguel, which has previously focused on the North of England.
Until now San Miguel ...
to specific product attributes.
San Miguel has not advertised in the UK since last April, when it ran a ...
24 May 2001
San Miguel has joined forces with Manifesto Records, owner of the
Cafe del Mar label, as part of a promotional campaign being developed by
Grasshopper. Cafe del Mar will produce exclusive San ...
this summer. San Miguel is also linking with fashion
company Rude to produce a branded T-shirt and keyring ...
24 May 2001
San Miguel has joined forces with Manifesto Records, owner of the
Cafe del Mar label, as part of a promotional campaign being developed by
Grasshopper. Cafe del Mar will produce exclusive San ...
this summer. San Miguel is also linking with fashion
company Rude to produce a branded T-shirt and keyring ...
13 Jan 2006
| by by Claire Billings
HTW, which already works on the S N brands San Miguel, Kronenbourg and Baltika, won the business in a pitch against Lida, Poulter Partners and Juice.
The agency will develop a multichannel ...
, said: "We do cinema and TV for San Miguel, sales promotion for Kronenbourg, strategy for Baltika ...
13 Jul 2007
| by Staff
with other Scottish Newcastle brands, including San Miguel and Heineken. Foster s relationship with M C ...
13 Jul 2007
on Wunderman's
relationships with other Scottish & Newcastle brands, including San
Miguel and Heineken. Foster ...
03 Aug 2007
| by Staff
s other Scottish Newcastle brands, which include Kronenbourg 1664 and San Miguel. The expected move ...
31 Aug 2004
| by Claire Billings,
-the-line San Miguel and Macmillan Cancer Relief accounts. It is also expected to handle above the-line creative ...