13 Sep 2002
| by JENNY WATTS
The spirit of San Miguel is being captured in a £2 million cinema campaign by Abbott Mead Vickers..."San, sea and ..." represents a new marketing drive from Bulmers in a bid to get San Miguel ...
is distracted by alluring sirens. As he crashes, a bottle of San Miguel flies out of his basket and then passes ...
, sipping a San Miguel.
The spot, which breaks on 13 September, will run nationally for three months ...
11 Mar 2009
| by Kate Nettleton
LONDON - Saatchi & Saatchi has landed the UK advertising account for San Miguel, the Carlsberg.... Carlsberg took over the UK marketing and distribution of San Miguel in November last year, stating ...
13 Mar 2009
Saatchi & Saatchi has landed the UK ad account for San Miguel, the Carlsberg-owned beer brand
30 Jan 2004
San Miguel has handed its advertising account to Harrison Troughton Wunderman, which won
14 Nov 2003
Scottish Newcastle is talking to agencies about its San Miguel premium Spanish lager creative...consolidated all of its brands, bar San Miguel, into Leo Burnett in June.
San Miguel was previously promoted ...
national cinema and regional TV concentrating on the North of England.
San Miguel, Britain's best ...
support will be extended to the South.
Earlier this year the San Miguel packs were redesigned ...
22 Oct 2004
| by Kate Nicholson
, is it enough to rely on foreign origins as their main selling point?
San Miguel recently launched a £4 ...
of Barcelona and Madrid. We needed to position San Miguel clearly in the authentic Spain, a place where people ...
Miguel to reach urban dwellers aged between 25 and 34 with live events, created by Avison. San Miguel ...
11 Apr 2003
| by Anne-Marie Crawford,
include its £8 million Strongbow cider account and the £1.5 million San Miguel Spanish lager business....The review is being handled by Agency Assessments, which is drawing up a shortlist of agencies. The incumbents, TBWA/London, which handles Strongbow, and Abbott Mead Vickers BBDO, which handles San Miguel ...
and San Miguel was prompted by a wide-ranging business review, ordered last year.
The advertising review ...
09 May 2003
for its creative account. AMV, the incumbent on the San Miguel account, has not been shortlisted.
13 Jan 2006
| by by Claire Billings
HTW, which already works on the S N brands San Miguel, Kronenbourg and Baltika, won the business in a pitch against Lida, Poulter Partners and Juice.
The agency will develop a multichannel ...
, said: "We do cinema and TV for San Miguel, sales promotion for Kronenbourg, strategy for Baltika ...
13 Jan 2006
HTW, which already works on the S&N brands San Miguel, Kronenbourg and
Baltika, won the business in a pitch against Lida, Poulter Partners and
Juice. The agency will develop a multichannel ...
do cinema and TV for
San Miguel, sales promotion for Kronenbourg, strategy for Baltika and
now CRM ...