10 Jun 2003
| by Staff,
LONDON - Scotland is taking over the London Underground in July in a joint marketing campaign...Aimed at London Underground commuters, the Scotland Underground campaign breaks on July 2 ...
.
The ad campaign shows stunning landscapes of Scotland through the eyes of the Highland Spring bottle labels with the strapline "What life takes out, Scotland puts back".
The campaign was created by Merle ...
13 Apr 2007
| by Alex Donohue
LONDON - Visit Scotland is to promote tourism in Scotland via a Crabbie's Green Ginger Wine on...in the North East of Scotland and a round of golf at the Murcar links. The promotional bottles will retail ...
booklet containing money-off vouchers and details of tourist attractions across Scotland for the duration of the promotion. A spokeswoman for Visit Scotland said the Crabbie s wine promotion tied in with the Scottish ...
22 Jan 2002
| by Claire Billings,
-month action plan aimed at tackling binge drinking and a lad and ladette alcohol culture in Scotland...advertising to change attitudes to problem drinking, which is said to be costing Scotland 1bn a year in sick ...
campaign will be one aspect of a many-tiered initiative to curb problem drinking in Scotland's towns ...
drinking so patterns can be identified.
Mary Mulligan, Scotland's deputy health minister, said ...
30 Aug 2001
Quality Meat Scotland has appointed Metis, the direct marketing
agency recently launched by 1576 Advertising, to promote Scottish meat
across the UK. Separately, Metis has won a brief from Standard Life to
launch an insurance product for the financial services firm.
...
06 Dec 2002
| by Claire Billings,
LONDON - Budweiser is the frontrunner to win the sponsorship of Scotland's Old Firm football teams...The lager brand is said to have emerged the winner out of a five-way battle after Carling, which was last week reported to be competing head to head with Budweiser, dropped out.
The current deal with NTL is worth an estimated £1.25m a year each for Scotland's top two football teams Celtic and Rangers ...
11 Apr 2007
Visit Scotland has agreed a deal with independent drinks firm Halewood International to run an on
07 Apr 2000
| by FRANCESCA NEWLAND
WWAV Rapp Collins Scotland has scooped the direct marketing
activity for Smirnoff Red in a head...WWAV Rapp Collins Scotland has scooped the direct marketing
activity for Smirnoff Red in a head-to-head pitch against fellow
Smirnoff direct agency Evans Hunt Scott.
WWAV Scotland has a strong track ...
last
autumn.
Adam Coleman, the managing director of WWAV Scotland, said: Smirnoff is
very ...
14 Sep 2005
Quality Meat Scotland has blasted the Scottish government for failing to tighten legislation
24 Jul 2000
Adam Bishop, senior TV manager at Starcom Motive, was guilty of
some serious drinking north of the border.
Last year a few of us were whisked off to Scotland by the Sci-Fi
Channel. A host of activities were laid on for us, one of which was
whisky tasting - a personal favourite.
All ...
12 Oct 2000
Tennent s Lager is aiming to cement its position as Scotland s leading alcohol brand by channelling...Tennent s Lager is aiming to cement its position as Scotland s leading alcohol brand ...
.
The scheme involves a national competition to find the best pint of Tennent s in Scotland. All 4500 Tennent ...
.
Tennent s will also unveil a new brand identity this month in both pubs and off-licences in Scotland ...
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