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Visit Scotland is to focus on promoting the region as the world's first carbon-neutral tourist...the country an edge in attracting visitors. It plans to get every tourism business in Scotland to support ... . The organisation is also funding a study of the potential benefits of a voluntary carbon-offset scheme for Scotland. According to Visit Scotland, 80% of visitors cite the environment as the best thing about the country ...
characteristic of Scotland and the Scottish people' - al-Megrahi was greeted in Tripoli by a jubilant crowd, some ... outrage and a website was set up to encourage consumers across the world to cancel holidays in Scotland ... to Scotland is already on the wane, and many of the country's exports, particularly whisky, seek to exploit ...
Tourism board Visit Scotland and its agency, Nunwood Consulting, won the Outstanding research award...The project, which also scooped Best international research, led to a boost in Scotland's tourism industry and its economy as a whole. Visit Scotland conducted its first major European research project for 10 years, focusing on the German, French and Spanish markets. BT (agency TNS), Allied ...
-year-olds, will make people connect emotionally with Scotland. It uses a soundtrack by Blue Nile. David Reid, a creative partner at 1576, said: We want to get across the fact that, in Scotland, you ...
LONDON - Visit Scotland, the tourism agency for Scotland, has approached a number of agencies...-the-line advertising, which is handled by the Scotland-based agency 1576. WWAV Rapp Collins Scotland handles Visit Scotland s direct marketing business and BD Network looks after sales promotion. Visit Scotland wants to hire agencies with abilities to target specific audiences with different messages about what Scotland ...
Visit Scotland is searching for commercial partners to help the country lure more visitors from...'s 'Live It. Visit Scotland' strapline. It will also aim to generate awareness of Visit Scotland ... . Visit Scotland group marketing manager Helen Campbell said the move into commercial partnerships would ...
LONDON - Scotland is taking over the London Underground in July in a joint marketing campaign...Aimed at London Underground commuters, the Scotland Underground campaign breaks on July 2 ... . The ad campaign shows stunning landscapes of Scotland through the eyes of the Highland Spring bottle labels with the strapline "What life takes out, Scotland puts back". The campaign was created by Merle ...
LONDON - Visit Scotland is to promote tourism in Scotland via a Crabbie's Green Ginger Wine on...in the North East of Scotland and a round of golf at the Murcar links. The promotional bottles will retail ... booklet containing money-off vouchers and details of tourist attractions across Scotland for the duration of the promotion. A spokeswoman for Visit Scotland said the Crabbie s wine promotion tied in with the Scottish ...
Historic Scotland has appointed Edinburgh agency The Union to its £440,000 advertising account
Visit Scotland, formerly the Scottish Tourist Board, is reviewing its £2.5 million account, handled
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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