The O2 kicks off search for walkway sponsor
03 Aug 2011 | by Oliver Luft
AEG, owner and operator of The O2, is looking for a naming rights partner for the planned walkway over the domed roof of the Docklands venue.
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How has the evolution in search helped brands?
04 Aug 2011 | by Mark Mitchell and Gareth Owen
Two experts consider how recent search engine changes have affected paid and natural search...MARK MITCHELL - HEAD OF SEARCH, OMNICOM MEDIA GROUP UK - Do you feel the latest launches (the Panda/Farmer update) have improved search engine results? Broadly, yes. The focus of these updates has been to clean up some of the lower-quality aggregator sites from longer tail search queries ...
JustGiving kicks off search for ad agency
28 Jul 2011 | by Matt Williams
JustGiving, the private for-profit company responsible for the administration of charitable donations, is looking for an agency to handle its marketing activity.
Greater Insight: Doug Edmonds, 2CV - The search for insight
26 Jul 2011
. Arriving at generalised learnings, or rules, is a significant by-product of the search for consumer insight ...
Glasgow Caledonian University in agency search to enhance its reputation
26 Jul 2011 | by Matt Cartmell
Glasgow Caledonian University is to bring in a PR agency as it prepares for a major restructure.
Operating losses at Microsoft search and ad division hit $2.6bn
22 Jul 2011 | by Daniel Farey-Jones
by $641m, due to costs associated with the Yahoo! search agreement and increased traffic acquisition costs. Its revenues, which are mainly from search and display advertising, increased by 15% to $2.53bn. Online advertising revenue grew by $358m, or 19%, to $2.3bn. Microsoft said: "Search revenue grew ...
Think BR: Real-time search will be back
22 Jul 2011 | by Andrew Girdwood
The return of real-time search to Google could increase the power of online influencers, writes...Google has just updated its design to incorporate Google+ and the option to search in real-time has vanished. Bloggers, journalists and digital marketers noticed quickly. That search option ... and conversations no longer did so. The problem? Google s deal with Twitter has expired. The search engine ...
Gü kicks off search for DM agency
14 Jul 2011 | by Sara Kimberley
Gü is hunting for an agency to handle its direct marketing business, following its rebrand as Gü Puds.
Novartis in search for agency to handle global PR brief for meningitis vaccine
29 Jun 2011 | by Nikki Wicks
of the year. PRWeek has learned that a search is under way for an agency to handle a global PR brief for the drug. The search is thought to be in the early stages, with selected agencies recently invited ...
Zoopla partners AOL to power property search
22 Jun 2011 | by Sarah Shearman
Zoopla.co.uk, the real estate website, has partnered with AOL UK to provide a property search...All property related articles on AOL UK's sites, which include Walletpop and Daily Finance, will incorporate Zoopla.co.uk s property search function. As part of the deal, all properties listed on Zoopla ... audiences in the UK, and provides AOL users with a market-leading property search offering." Zoopla ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
