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ADT Security launches ad agency search

29 Mar 2012 | by Jeremy Lee

ADT Security Services is talking to agencies about its £2 million advertising account.

Yorkshire Water in search for agency

01 Dec 2011 | by Matt Williams

Yorkshire Water has called a review of its £2 million creative and media accounts.

Sustainability: The search for a clearer footprint

21 Oct 2011 | by Elisabeth Jeffries

Sustainability is high on the corporate agenda, and with consumers demanding transparency, fostering understanding of brands' carbon emissions is crucial, writes Elisabeth Jeffries.

Mobile price comparison and search growing rapidly

10 Feb 2011 | by John Reynolds

to compare prices online, according to Latitude's 2010 Mobile Search Report. Boxing Day was the busiest ... availability and store locations. Other findings from the report are that mobile search volumes increased ... search is exceeding advertiser s adoption of the channel, giving those targeting mobile a cost advantage ...

Google's search switch sparks 'bid spike' fears

10 Aug 2010 | by Sarah Shearman

Brands have attacked Google's plans to relax its trademark policy, which search marketing experts...to Tom Jones, head of media at search marketing agency iCrossing, it produced a "bidding-price spike". He ... director of VCCP Search, said the changes could drive bidding prices up "by more than 50%", but added ... , head of European communications at Honda, warned that the search giant s revised trademark policy may ...

Wembley rebrands to help sponsor search

01 Jun 2010 | by Alex Brownsell

Wembley Stadium has unveiled a new visual identity and strapline, as it looks to sign a raft of new sponsors, including a "lead partner".

Search giant targets television industry with Google TV

21 May 2010 | by Staff

through a television set, Google TV uses search, not dissimilar to the company s online offering ...

Scottish Energy in search for agency

01 Apr 2010 | by Matt Williams

LONDON - Scottish and Southern Energy, one of the UK's largest energy suppliers, is looking for an agency to handle its UK advertising business.

Nokia kicks off search for entertainment reporter

18 Feb 2010 | by Anne Cassidy

LONDON - Nokia is offering would-be showbiz reporters the chance to realise their dreams, as part of a launch campaign for its smartphone, X6 16GB.

Apple products top online search terms ahead of Christmas

15 Dec 2009 | by Jacquie Bowser

LONDON - Apple's iPhone and iPod Touch devices are currently the most searched for products...The iPhone picked up 1.75% of all product searches in the UK during the week ending 5 December and 14.01% of all mobile phone searches. Apple's iPod Touch was the second most searched for product with 1.29%, while the iPod Nano was the ninth most searched for product, with 0.5% of all product ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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