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Visit Florida in pan-European search for PR support

Visit Florida has a $400,000 ( 253,200) per year search under way for PR, marketing and sales support. The goal is to increase visitor numbers, awareness and length of stay in the sunshine state . Tourism is Florida s leading industry, generating $60bn ( 38bn) annually and employing more than a million ...

Kayak.com 'search one and done' by Heimat Berlin

The sci-fi director Carl Erik Rinsch has shot a pan-European TV ad for Kayak.com, the travel website.

Europcar kicks-off search for ad agency

and buying account, while Bigmouthmedia is the incumbent on its natural search business. Based in Paris ...

BA kicks off search for new global marketer

British Airways has confirmed it is to start searching for a new head of global marketing...was recruited by BA in February last year, after a year-long search, with a brief to develop a new marketing ...

David Lloyd Leisure expands search strategy to Europe

David Lloyd Leisure has appointed search and social specialist Make It Rain to manage pay...With this push, David Lloyd Leisure aims to drive membership sales in Europe, where it has 10 clubs. The European digital activity follows a two-year search-marketing campaign, also handled ... transformed by adopting a geographic search strategy to drive traffic directly to the relevant club." ...

Airline and beer brands see World Cup search uplift

in UK internet searches out of the sponsors of the World Cup and the national teams taking part....In the week ending 12 June, searches for South African Airways increased by 129% from the previous ... -minute travel possibilities in order to view the World Cup said. There had also been an 85% increase in searches for flights to South Africa in recent weeks. Also topping the list of sponsors with search increases were ...

Visit Wales appoints iCrossing to search and social media account

The agency will be responsible for handling paid search, SEO and social media activity. It will work alongside Visit Wales' creative agencies Kitcatt Nohr Alexander Shaw and Wieden Kennedy. The appointment follows Visit Wales' development of a new strategy integrating its online and offline activity ...

Laterooms.com 'search' by Beattie McGuinness Bungay

Laterooms.com has launched its latest campaign by Beattie McGuinness Bungay.

Island of Inishturkbeg in digital agency search

LONDON - The Island of Inishturkbeg, located in the Atlantic off the west coast of Ireland, is looking for a digital agency to handle the launch of its brand.

Online travel brand launches search for brand ambassador

LONDON - Online travel brand Lowcostholidays.com is launching a campaign to find a new, non-celebrity brand ambassador.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.