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FindaProperty and Halifax launch home finder app

08 May 2012 | by Matthew Chapman

, which provides a property search, mortgage calculator and local area information.

Olympic organisers must prepare for huge demand on mobile network, says eBay

03 May 2012 | by Matthew Chapman

including search, display and video surged 157% year on year to a total of 203.2m in 2011. Fears ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

) and PricewaterhouseCoopers (PwC), UK adspend on mobile media including search, display and video surged 157% year on year ... search in-store. FMCG brands have also increased their share of total mobile adspend in 2011 to 14 ... and it is predicted that total digital media spend was more than 4bn for 2011. Mobile search attracts greatest ...

Ask Jeeves boosts Q&A positioning with first UK app

19 Mar 2012 | by Sarah Shearman

Ask Jeeves, the question and answer search engine, is looking to reinvigorate its brand in the UK...through to Ask.com for wider search enquiries. Question of the Day has featured on the current Ask ... the search engine and "establish a point of difference around trivia". Mobile is Ask Jeeves' biggest ... in the UK in February, which was up more than 100% year on year. Amid tough competition in the search ...

Industry View: Will Apple unveil an iPad 3 tonight?

07 Mar 2012 | by Matthew Chapman

Apple's cryptic invitation telling recipients, "we have something you really have to see. And touch", has had the desired effect, with Experian Hitwise saying that last week, a staggering one in every 2,000 searches online were iPad 3-related. Further speculation claims Apple's next ...

Think BR: What next for the mobile ad market?

28 Feb 2012 | by Andrew French

as online search. The advertiser now pays only the maximum amount needed to secure a click ... $0.01. The other change is that the quality score now comes into play, as it does in search, so ...

Google releases Chrome for mobile

08 Feb 2012 | by Sarah Shearman

, with an estimated 50% market share. Last month, Google chose to demote Chrome in its own search rankings , after ...

Think BR: Whose app is it anyway? The IP issues in apps

20 Jan 2012 | by Arty Rajendra and Rosie Burbidge

for 'A method and system for communication, advertising, searching, sharing and dynamically providing a ... /lawyer on the risks involved and consider whether it is cost effective to carry out a patent search to see if your app ... of infringing a patent, it would be worth checking out some of these initiatives and even joining in the search ...

2012 CES offers a glimpse into the future for brands

19 Jan 2012

Over the course of last week, it was said that 130,000-150,000 gadget enthusiasts, geeks, marketers and agency staff flocked into the Nevada desert in search of the next thing that will "change everything". The International Consumer Electronics Show (and, in fact, Las Vegas itself) is different ...

Think BR: A shopper's paradise

23 Dec 2011 | by Tim Watson and Richard Matthews

Welcome to the digital age. Access to the wealth of information from social networks, peer reviews and search engines means people can find the cheapest prices from suppliers, large and small, anywhere in the world, in seconds. Digital news has undercut traditional newspapers, Expedia obsoletes travel agents ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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