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Manchester City in agency hunt to promote Etihad Stadium

22 May 2012 | by John Owens

Premier League champions Manchester City have a search under way for an agency to promote

Marketing guru: 'Consider restructuring into Foresight, Activation and Hindsight teams'

16 May 2012 | by Will Harris

series of presentations about what you have all learned from the experience. It slaves away in search ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

Best use of search Carat a trading division of Aegis Media, proving generic search drives ... , Halfords achieves search success with Lakestar Media Manning Gottlieb OMD, TiVo launch Net Media Planet Limited, the price isn't always right Tug, milk more creative search marketing campaign Zone ...

Credit Suisse sponsors Bloomberg+ iPad app

17 Jan 2012 | by Nick Batten

The year-long sponsorship aims to boost awareness of Credit Suisse among a target audience of high-net-worth individuals. Bloomberg Television+ was released in October last year and enables users around the world to watch Bloomberg as it appears on television, access on-demand episodes of top shows, search clips ...

Brand Manager of the Week - Jasper Martens, Head of social and search marketing, Simply Business

11 Jan 2012

- Describe yourself in three words. Cheese fanatic cyclist. - What would you be if you weren't a brand manager? Ballroom dancing instructor. - What advice would you give someone starting their marketing career today? Don't be a manager, but a specialist. - What attracted you to your current...

Adobe swoops on Efficient Frontier

30 Nov 2011 | by Daniel Farey-Jones

Over the past two years, Efficient Frontier has branched out from search management into display and social media, including Facebook ad-buying and brand-presence management, monitoring and measurement. It also has a real-time bidding system for display ads, and Adobe claims Efficient Frontier s algorithms ...

BrandMAX digest: 'B' is for business as well as for brands

30 Sep 2011 | by Staff

to throw (caution to) the wall'. FROM THE PODIUM - SEARCHING QUESTIONS; REVEALING ANSWERS ...

Regus calls review of its global media account

08 Sep 2011 | by Sophie Maden

to deliver its creative. Regus claims the internet search engine Google, the pharmaceuticals manufacturer ...

Magna tips global ad market to grow 5.2% in 2011

16 Jun 2011 | by Ben Bold

to technological advancements in ad serving, targeting and measurement; improvements in search and the growth ...

Royal Mail calls integrated advertising pitch

09 Jun 2011 | by Matt Williams

for an agency to handle its paid search and SEO services. Agencies have until the beginning of next month ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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