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REVIEW: Marketing and advertising news in the week’s press ..

05 Dec 1997

Ferrero, the Italian chocolate company, has called off its search for an agency following a...Ferrero, the Italian chocolate company, has called off its search for an agency following a discussion between Michele Ferrero, its president and owner, and Unilever about a possible takeover. The confectionery giant, whose pan-European account is worth pounds 200 million, owns brands including Ferrero ...

PROFILE: Club class - James Palumbo, founder Ministry of Sound

04 Dec 1997 | by JULIAN LEE

of searching, he found the right people to staff the club and recruited a team of young marketers to promote ...

FOR THE RECORD

21 Nov 1997 | by RICHARD COOK

posts. Users will be able to search for posts by job title, job function and country. Habitat ...

Advertising & Promotion: Sponsor search

20 Nov 1997 | by PATRICK BARRETT

Bath Rugby Club has appointed API Sponsorship to recruit a new sponsor following the decision by the club s current sponsor, Allied Domecq, to end its four-year backing of the team.

HOTLINE

14 Nov 1997 | by HARRIET GREEN

-building task from Yahoo!, the US-based Internet search engine. The companies will be briefed next week ...

Saatchis tempts Dyer to partner Ajab Singh

07 Nov 1997 | by ALI QASSIM

Saatchi & Saatchi has ended a ten-month search for a senior creative by signing the commercials...Saatchi Joining Saatchis is a bit like coming home. It s full of friendly people I ve known for years. There are lots of good accounts here and a fresh feel about the place. It s been a long search, said Singh who, with his former partner, Eugene Ruane, was behind high ...

Campaign Report on Television: New boss new ITV - can Richard Eyre really change the Network Centre?/The industry will soon discover if Richard Eyre can stamp his authority on ITV and tackle the problems he has inherited

07 Nov 1997 | by RICHARD COOK

will end at the beginning of January, will be occupied merely by the search for a cohesive strategy, not by the implementation of it. But at the end of that search the problem facing him will be similar to Clinton s - how ...

ITC clears Foster’s Ice film of inciting racism

07 Nov 1997 | by CLAIRE BEALE

searching for water. The voiceover explains that the man is trying to find a toad in the muddy remnants ...

Supplement on Public Relations: Media Relatiions - Has anything really changed?/TV and radio channels are mushrooming, and the Internet is reaching all of us. Alison Theaker asks how these changes in the media are also affecting media relations?

06 Nov 1997 | by ALISON THEAKER

and Harcup agree that online sources have replaced hard copy when it comes to searching through back issues ...

HOTLINE

31 Oct 1997 | by STEFANO HATFIELD

the advertising search was for a small project . Sunbeam, the US-based electric appliance manufacturer ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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