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INTERNATIONAL: THE DECISION MAKERS/LUIS BASSAT - Olympic feats of the Barcelona boy turned O&M maestro/Karen Yates chats to Spain’s top advertising guru, just returned as regional chief at O&M in London

30 Jan 1998 | by KAREN YATES

is never to search for clients, Bassat reveals. Look after your own customers and be like a ...

OA&R streamlines under one brand

30 Jan 1998 | by IAN DARBY

to move into the top five. After a year of searching Ogilvy PR has yet to fill the vacancy ...

Fletcher to launch local government affairs firm

30 Jan 1998 | by JULIETTE GARSIDE

Coventry City Council s head of PR, Mark Fletcher, is leaving the council to set up his own consultancy specialising in local government affairs. The council is searching for a new head of PR to replace Fletcher when he leaves at the end of March after three years at Coventry. Fletcher ...

THE KINGS OF MADISON AVENUE: John Wren - In the first of a series of interviews with the top names in US advertising, Caroline Marshall talks to the new head of Omnicom

30 Jan 1998 | by CAROLINE MARSHALL

objective is to get TBWA up to a level comparable with the larger groups in the world. We re not searching ...

INTERNET: Our friend electric - Retailers that see the Internet as a source of irritation or competition are failing to take advantage of its potential, writes Dave Sumner Smith

29 Jan 1998 | by DAVE SUMNER SMITH

no need to keep CDs in stock, but can search the entire catalogue of all music products by an artist ... magazine, new release information and easily programmed search engines. Other Web sites have ... . Growing numbers of consumers are no longer prepared to search for advertising materials on the Web ...

CAREERS: Comment - Fancy the good life? Go north, young marketer

22 Jan 1998 | by JONATHAN HIRST, director of Network Sal

are concerned, the only way forward is to work closely with clients and search for the right people, instead ...

CAMPAIGN CRAFT: CRAFT SECRETS - How BBH helped Ian Wright appear with Martin Luther King. Archive film and plenty of period detail created the effect. Emma Hall reports

09 Jan 1998 | by EMMA HALL

. But before the visual trickery could be set up, a lot of hard graft was called for. The search for film ... to come by. The Image Bank searched 20 sources, many of them transatlantic, as well as trawling through ...

FOCUS: HI-TECH PR - Talking on the right lines. According to IT professionals, ISDN is now second generation technology. But companies are still working to capture the small business and consumer markets Phoebe Gay reports.

09 Jan 1998 | by PHOEBE GAY

. Until now, ISDN has been a solution in search of a need and the solution was not articulated ... search engine. Internet Service Providers are also moving into ISDN, targeting the small ...

City regulator seeks PR advice for launch

09 Jan 1998 | by IAN DARBY

of searching by the FSA and its headhunter Saxton Bampfylde. Currently chief operating officer at IMRO ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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