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THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

s typographic posters for Guinness Extra Cold ... BMP s new animated ad for Compaq s Alta Vista search engine in which a determined blackbird, acting uncannily like a search engine, tracks down a worm ... in their search for global accounts ... Propaganda s US commercials division head, Steve Dickstein, is ousted ...

NEW MEDIA: Briefs

live with a new site allowing customers to buy swimwear and lingerie online. Visitors can search ...

Briefs

. Mardi Gras, the youth dance promoter, is searching for sponsors for events on the West End stage ...

CAMPAIGN INTERACTIVE: PRIVATE SURF WITH FRED FIELDS

information about models and makes of cars. There s also a really cool personal plate search function ...

Fruit of the Loom to appoint agency for repositioning task

Fruit of the Loom, the US casual clothing brand, is looking for an agency to handle the task of repositioning the brand across Europe. The review, handled by Agency Insights, will extend to a pan-European media independent, culminating in a search for an above-the-line creative agency. No budget has been ...

MARKETING MIX: That was the week that was

to be searching for a team of marketers to launch its non-denim casual wear line Dockers into the UK. DIY giant ...

Matalan search for marketer to resurrect Falmer

Fashion chain Matalan is to relaunch its newly acquired Falmer Jeans brand, and is seeking a head of marketing and ad agency for the revival.

Evans Hunt Scott wins Harvey Nichols brief

retailer has yet to appoint an above-the-line agency, having begun its search earlier this year (Campaign ...

MARKETING MIX: That was the week that was

. Sara Lee ends its eight-month search by appointing Zenith to its pounds 15m media account. Ten ...

MARKETING MIX: That was the week that was

packaging following the launch of Sainsbury s Classic Cola. Boots ends a search for the best ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.