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DIRECT BRIEFS: Carphone Warehouse hunting marketing agency

13 Dec 2001

Carphone Warehouse is hunting at least one direct marketing agency to develop third-party tie-ups to promote the retailer's range of products. The agency search, headed by advertising chief Tristia Clarke, will focus on securing partnerships with brands such as magazines to run promotions highlighting Carphone ...

AOL and Lastminute sign content deal

19 Nov 2001 | by Sylvia Westall,

's booking and search facilities into the AOL portal's travel, entertainment and shop channels.

Walker Media to appoint Mudge as its fourth managing partner

12 Oct 2001 | by CLARE CONLEY

Walker Media has ended its eight-month search for a fourth managing partner with the appointment of the former Saatchi 100 million Dixons Group business. He completes the second tier of management at Walker, reporting to the two founding partners, Phil Georgiadis and Christine Walker. Mudge headed Saatchis ...

News ads for Waitrose

04 Oct 2001

Indian Chef of the Year Sumit Malik travels the length and breadth of India in search of local ...

NEW MEDIA: Debenhams improves online targeting

04 Oct 2001 | by RAVI CHANDIRAMANI

. The company will promote Debenhams.com through a banner campaign, which kicks off next month on major search ...

BRAND HEALTH CHECK: Monsoon - How should Monsoon go about expansion? Monsoon is seeking its first ad agency to support its planned European expansion. But should it continue to focus on a niche positioning or target a broader audience?

02 Aug 2001 | by ALEXANDRA JARDINE

, July 26) suggests it is gearing up for its first major marketing push. The search, led by a ...

POP: Get the most out of window space - Innovative and well-targeted window displays can give stores a competitive edge, Belinda Gannaway writes.

02 Aug 2001 | by BELINDA GANNAWAY

parent Wal-Mart to focus on its customers' experiences, while Monsoon began the search for its first ad ...

Monsoon hunts agency in return to advertising

26 Jul 2001 | by SUZY BASHFORD

Monsoon, the high street clothing retailer, is holding a creative pitch for its first external ad agency, following the appointment of a new management team in April. It is thought that the pitch will involve three agencies. The search for a creative agency follows talks with media ...

NEW MEDIA: News in brief

19 Jul 2001

ZZSpirit, a Spanish shopping portal dedicated to special offers on the internet, has launched in the UK at www.zzspirit.co.uk. The site allows shoppers to search for bargains from across the net over 18 categories and classifies its results by price. Owned by Barcelona-based MoonQzie, it already ...

NEW MEDIA: News in brief

19 Jul 2001

ZZSpirit, a Spanish shopping portal dedicated to special offers on the internet, has launched in the UK at www.zzspirit.co.uk. The site allows shoppers to search for bargains from across the net over 18 categories and classifies its results by price. Owned by Barcelona-based MoonQzie, it already ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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