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DIRECT BRIEF: Seasons Holidays appoints Circular Distributors

18 Dec 2003

to six people every year for a lifetime, in a prize draw. Entrants need to complete a word search

AGENCY 2003: Below The Line Agency of the Year - Harrison Troughton Wunderman

18 Dec 2003

'. On searching for bizarre days or weeks that are celebrated around the world, HTW found occasions such as 'Plan ...

Panasonic launches innovative MMS campaign for X70

10 Dec 2003 | by Staff,

with Lycos by enabling visitors to the search engine site to specify an interest in receiving information ...

DIRECT MARKETING: CHAMPIONING THE DIRECT ROUTE

05 Dec 2003 | by Holly Acland

in search of fame, money and glamour." Regardless of motive, there's no doubt the distinction between ...

Auto Trader targets car dealers with 'test drive'

02 Dec 2003 | by Staff,

of visitors to autotrader.co.uk -- 24m searches are made on the site each month -- by people looking for new ... , as well as information on the type and number of searches carried out on the site for different car brands ...

Proton improves CRM with remote database

25 Nov 2003 | by Claire Billings,

to search for a set of customers with certain attributes, flag their records and instruct Ion Group, which ...

Meredith moves up as managing director at Rapier

17 Nov 2003 | by Staff,

Meredith replaces Ben Stephens who is leaving to relaunch the mail-order company Roxtons. She will initially combine her new role with that of head of planning while Rapier searches for a successor. Meredith joined the agency in September 2002. She previously headed the planning department at Proximity London ...

Tesco.com aims for young professionals with mailer

06 Nov 2003 | by Ben Bold,

with Lastminute.com to launch a travel website . The partnership means consumers can search for the best deals ...

DIRECT: Tesco.com aims at young professionals

06 Nov 2003 | by Ben Bold

web site. The partnership means consumers can search for the best deals on flights, holidays, hotels ...

Case study: House of Bath and Frontwire email push

14 Oct 2003

incorporated the search functions from the main House of Bath site, giving recipients direct access to all ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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