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Media: Strategy Analysis - Offering the best seats in the house

18 Nov 2005

of consumers are entertainment junkies, preferring to roam a large number of media spaces in search ...

Technology company in trouble over 'murder' copy

16 Nov 2005 | by by Daniel Farey-Jones

trial on sex abuse charges, was later found dead as police searched his home in connection ...

Tiscali appoints Thomson for local business search

08 Nov 2005 | by by Ben Bold

's local business search facility....The partnership enables Tiscali users to search for businesses via a keyword search box. Once ... we were looking for with the best local search proposition -- a key requirement for our business ... placed to capitalise on the local search marketplace with our market-leading database of UK businesses ...

Full online brand campaign for i-mode launch unveiled

31 Oct 2005 | by by Staff

LONDON - The full-brand campaign for i-mode, the mobile internet search service offered by O2, has

HP hands Modem consolidated brief

07 Oct 2005

HP has consolidated its pan-European search marketing and digital advertising business into Modem...that they are taking search marketing seriously and want to do more than bid management. They highlighted that they were looking for a strategic partner that can make search a critical part of the marketing mix." Search takes an increasing proportion of digital marketing spend every year. Clients spent around £200 ...

BlackBerry brand seeks media shop

07 Oct 2005 | by Ian Darby

late this year. RIM's search for a media agency follows the appointment of Leagas Delaney to handle ...

BlackBerry seeks media agency for £4m account

06 Oct 2005 | by by Ian Darby

BlackBerry product late this year. RIM's search for a media agency follows the appointment of Leagas ...

Brand Health Check: British Gas

05 Oct 2005

supplier for them, we asked Mark Rapley, partner of search and selection firm The Garden Partnership, who ...

HTW expands planning with Reed appointment

30 Sep 2005 | by by Claire Billings

Reed's appointment ends a five-month search for a new head of planning at the agency, after the previous incumbent, Miranda Ross, left to join the digital agency Glue London. As well as overseeing the agency's planning function, Reed will focus on developing relationship marketing programmes for clients ...

ITV's mobile portal launches with X Factor clips

21 Sep 2005 | by by Sam Matthews

're therefore pleased to be launching our portal with it." The televised talent search has achieved record ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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