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Next initiates stores customer data push

for Next Directory Defa Durik is leading the search; the pitch is likely to take place early next year ...

Direct News: Avon seeks agency for Colour relaunch

The aim of the activity will be to address the brand's dramatic slump in profits and modernise its image. In April, Avon posted a 67% fall in annual profits to £31.2m, following a major restructure that included wide-scale redundancy plans. The agency search is being led by Andy Watts, executive director ...

Avon seeks agency for Colour relaunch

The aim of the activity will be to address the brand's dramatic slump in profits and modernise its image. In April, Avon posted a 67% fall in annual profits to £31.2m, following a major restructure that included wide-scale redundancy plans. The agency search is being led by Andy Watts, executive director ...

Fullsix introduces SixandCo digital agency to UK

such as search and email marketing, consumer-generated content, utilising methods such as branded video and music ... launch of DMC UK, the direct response media agency, providing media planning and buying as well as search ...

Pigsback.com appoints Harrison as UK managing director

across of all Thomson's internet services, including products such as ThomsonLocal.com and search ... officer at Pigsback, said: "Brian's strong search marketing background will be invaluable as we develop ...

Special Report: Asia - An Asian Private View

visual with overly clever message format. Professional: I like it and love that it engages me to search ...

Mark Ritson on branding: Three wrongs that show what's right

winners in my search for 2006's dumbest brand-positioning strategies. First, is the award for Most ...

Unilever in review of Dove digital task

's range of brands on global digital strategy and development, including online search, advertising ...

Music: Move with the music

Publishing decided to start promoting the track subtly online, boosting search rankings and making it simple ...

Surreal search for the boudoir is followed in Boots No7 ad

LONDON - A woman in a surreal, dream-like 'Alice in Wonderland'-style journey hunts for her perfect boudoir in Boots' latest campaign for its No.7 cosmetics range.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.