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Renault to sponsor Theakston-fronted Channel 4 quiz

21 Dec 2006 | by by Joanne Payne

LONDON - Renault Espace is to sponsor 'The Search', Channel 4's new seven-part global treasure hunt...sponsorship. Renault Espace will have integrated logos, banners and skyscrapers on 'The Search' website ... , said: "The Search is ideal for the Espace as it allows us to showcase the versatility to our key audience via an engaging and interactive show that the whole family can enjoy." The Search, which debuts ...

Archant revamps digital strategy as Homes24 launches

23 Oct 2006 | by by Alex Donohue

the latest search and mapping functions as well as locating local schools, transport links and hotels near ...

Former MSN marketing head joins AutoQuake

14 Sep 2006 | by by Jennifer Whitehead

Mead is considering hiring agencies for the start-up, particularly to work on search engine optimisation. She said she had spoken to two or three agencies she was familiar with, but that she could end up ... : "It is very early days. Initially the focus will be on online marketing like search engine ...

Nissan plans CRM offensive to fill showrooms

15 Aug 2006 | by by Ed Kemp

The Japanese car marque has spoken to several direct marketing agencies about the briefs; it is not known whether a single agency will be appointed. A spokeswoman for Nissan said the company was handling the search in-house. She added that its incumbent direct agency, Tullo Marshall Warren, would ...

Mercedes-Benz Direct increases online sales traffic

25 May 2006 | by by Alex Donohue

The car manufacturer said JJ's work had driven customer interaction on the website to its highest level since it went live last month. Users have now conducted 42,000 searches, and the enquiry team has received double the amount of calls it did this time last year. Nigel Edwards, marketing ...

Shell seeks agency for online makeover

22 May 2006 | by by Larissa Bannister

LONDON - Shell is searching for a digital agency to handle its online communications and to design

Shell seeks agency for online makeover

19 May 2006 | by Larissa Bannister

Shell is searching for a digital agency to handle its online communications and to design its

The Work: Private View

24 Mar 2006

, AOL, Wanadoo and Yahoo!, paid-for search, affiliate networks, Money Extra and Motley Fool 5. LAND ...

British Touring Car Championship in grid-girl sponsor search

22 Mar 2006 | by by Staff

The sponsor's logo will be emblazoned on the clothing of 30 grid girls at each race in the 10-round championship. It hopes the search, handled by promotions and field marketing agency N2O, will also secure further trackside hoarding and poster sponsorship. Last year, lads' magazine Maxim ...

Hyundai plans London agency

03 Mar 2006 | by John Tylee

A question-mark hangs over VCCP's future tenure of the £12 million Hyundai account with the news that the Korean carmaker's in-house agency is to launch in London. Headhunters are understood to be searching for a senior UK agency executive with experience of working in Asia to head the operation, called ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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