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Campaign Annual 2007: Medium of the Year - Google

of a Google press officer: "Google is a search engine, not a medium." But we beg to differ. There are many things that Google is not, but a medium is not one of them. As the internet's leading search site ... revenue will never come close to search, though, and Google is unlikely to earn back in adspend the $1 ...

Campaign Annual 2007: Top 10 CEOs

The neverending search for perfection marks Bogle out as perhaps adland's most exacting and demanding chief. Still, if Bartle Bogle Hegarty's ongoing and now international success is any marker, he's doing all the right things. Will he ever retire? Don't bank on it. 2. Robert Senior There are few ...

Campaign Annual 2007: Top 10 Lookalikes

prompted a frenzied search in Campaign Towers for a picture of Pearman clothed in similar apparel. However ...

Campaign Annual 2007: That was the year that was - Adland's 2007

in the search marketing space, and also moved into the online display market with its selling of ad space ...

Clear Channel in charity competition with Everyclick.com

January to March 2008 by inspiring supporters to use Everyclick.com s search engine, which gives money to charity every time you search. The winning charity will receive a national outdoor advertising campaign ... .com for their search, it would generate over 76m a year for UK charities -- without costing them a penny. ...

Search firm offers clients competitor-monitoring service

search engine optimisation work for clients by monitoring their rivals' search strategies....searches and technology to find out what close competitors are doing to maintain their search engine optimisation advantage. Having compiled and analysed the data the agency will suggest new search approaches ... competitors in the search market. Top Position, which was founded in 2001 by Daniel Jupp, is a Google ...

Direct: Milk body calls pitch for organic activity

The Milk Development Council (MDC) is searching for a marketing agency to promote the benefits

Direct choice: Land Rover

' - and his relentless search for the 'dream bean'. The Bear Grylls of the coffee world, Martin's pursuit ...

Milk body calls pitch for organic activity

LONDON - The Milk Development Council (MDC) is searching for a marketing agency to promote

Thomson Local in DM agency search

Thomson Local is on the hunt for an agency to handle the direct marketing account for its Thomson Directories brand.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.